Faculty Profile

Linda Mihalick

Title
Lecturer
Department
Merchandising and Digital Retailing
College
College of Merchandising, Hospitality and Tourism

    

    

      


                          

            
Curriculum Vitae

            

              Click Here to View Faculty CV
            

          

        
                          

            
Education

            



  

  


  
MS, University of North Texas, 2016. 
Major: Merchandising
Dissertation Title: 25 Retail Trends: What Is Impacting Retailers Now
BS, The Ohio State University, 1983. 
Major: Merchandising, Textiles





          

        
                

          
Current Scheduled Teaching*


          
No current or future courses scheduled.


          
*
  Texas Education Code 51.974 (HB 2504) requires each institution of
  higher education to make available to the public, a syllabus for
  undergraduate lecture courses offered for credit by the institution.
  

        

      

    

  


    

    

      


        


          


            
Previous Scheduled Teaching*


            
                    

                    DRTL 3190.001, Digital Retailing Strategies, Fall 2021 Syllabus SPOT
                    

                    DRTL 4980.001, Experimental Course, Fall 2021 Syllabus SPOT
                    

                    DRTL 2090.001, Introduction to Digital Retail, Fall 2021 Syllabus SPOT
                    

                    CMHT 3950.003, Creating Consumer Experiences, Spring 2021 Syllabus SPOT
                    

                    DRTL 3190.001, Digital Retailing Strategies, Spring 2021 Syllabus SPOT
                    

                    DRTL 2090.001, Introduction to Digital Retail, Spring 2021 Syllabus SPOT
                    

                    CMHT 3950.003, Creating Consumer Experiences, Fall 2020 Syllabus SPOT
                    

                    DRTL 3190.001, Digital Retailing Strategies, Fall 2020 Syllabus SPOT
                    

                    DRTL 2090.001, Introduction to Digital Retail, Fall 2020 Syllabus SPOT
                    

                    DRTL 3190.001, Digital Retailing Strategies, Spring 2020 Syllabus
                    

                    DRTL 2090.001, Introduction to Digital Retail, Spring 2020 Syllabus
                    

                    DRTL 3190.001, Digital Retailing Strategies, Fall 2019 Syllabus SPOT
                    

                    DRTL 2090.001, Introduction to Digital Retail, Fall 2019 Syllabus SPOT
                    

                    CMHT 4000.002, Global Discovery in Merchandising and Hospitality Management, Summer 3W1 2019 Syllabus SPOT
                    

                    DRTL 3190.001, Digital Retailing Strategies, Spring 2019 Syllabus SPOT
                    

                    DRTL 2090.001, Introduction to Digital Retail, Spring 2019 Syllabus SPOT
                    

                    DRTL 3190.001, Digital Retailing Strategies, Fall 2018 Syllabus SPOT
                    

                    DRTL 2090.001, Introduction to Digital Retail, Fall 2018 Syllabus SPOT
                    

                    DRTL 2090.501, Introduction to Digital Retail, Fall 2018 Syllabus SPOT
                    

                    CMHT 4000.002, Global Discovery in Merchandising and Hospitality Management, Summer 3W1 2018 Syllabus SPOT
                    

                    DRTL 3190.001, Digital Retailing Strategies, Spring 2018 Syllabus SPOT
                    

                    DRTL 2090.001, Introduction to Digital Retail, Spring 2018 Syllabus SPOT
                    

                    DRTL 2090.501, Introduction to Digital Retail, Spring 2018 Syllabus SPOT
                    

                    DRTL 3190.001, Digital Retailing Strategies, Fall 2017 Syllabus SPOT
                    

                    DRTL 2090.001, Introduction to Digital Retail, Fall 2017 Syllabus SPOT
                    

                    CMHT 4000.002, Global Discovery in Merchandising and Hospitality Management, Summer 3W1 2017 Syllabus SPOT
                    

                    DRTL 3190.001, Digital Retailing Strategies, Spring 2017 Syllabus SPOT
                    

                    DRTL 2090.001, Introduction to Digital Retail, Spring 2017 Syllabus SPOT
                    

                    DRTL 3190.001, Digital Retailing Strategies, Fall 2016 Syllabus SPOT
                    

                    DRTL 2090.001, Introduction to Digital Retail, Fall 2016 Syllabus SPOT

          


          
*
  Texas Education Code 51.974 (HB 2504) requires each institution of
  higher education to make available to the public, a syllabus for
  undergraduate lecture courses offered for credit by the institution.
  

        

      

    

  

  
  	

	

	  

		

		   
Published Publications



  

  
Published Intellectual Contributions


  
Journal Article
Knight, D. K., Forney, J. C., Mihalick, L. S. (2019). Retail renaissance:  A case study  of retail education reimagined.. Journal for Advancement of Marketing Education. 27(2), 10-16. 
Magazine/Trade Publication
Mihalick, L.  (2018). The Cost of Instant Gratification. https://www.wirlc.com/the-cost-of-instant-gratification/
Mihalick, L.  (2018). The Changing Definition of Convenience.  Flower Mound:. https://www.mytotalretail.com/article/the-changing-definition-of-convenience/
Mihalick, L.  (2018). Good News! There's a Consumption Boom Coming!. https://www.wirlc.com/good-news-theres-a-consumption-boom-coming/
Mihalick, L.  (2018). How a College Class Helped a Custom Cake Bakery Grow Its Business. https://www.bakemag.com/articles/6387-how-a-college-class-helped-a-custom-cake-bakery-grow-its-business
Mihalick, L.  (2018). UNT First U.S. School to Offer Degree in Consumer Experience Management. https://dallasinnovates.com/unt-first-u-s-school-to-offer-degree-in-consumer-experience-management/
Mihalick, L. S. (2017). Retailer Digital Disruption: Why an Organization Shift is Needed Now, Part 2.  Philadelphia, PA: NAPCO Media. http://www.mytotalretail.com
Mihalick, L. S. (2017). Retailer Digital Distruption: Why an Organizational Shift is Needed Now. (Fall 2017), 2.  Philadelphia, PA: NAPCO Media. http://www.mytotalretail.com
Mihalick, L. S. (2017). Is Online Grocery Ordering A Fresh Idea That Will Grow Profits?. (Fall 2017), 2.  Philadelphia, PA: NAPCO Media. http://www.totalretail.com
Mihalick, L. S. (2017). The Other 'I". (Fall 2017), 2.  Philadelphia, PA: NAPCO Media. http://www.mytotalretail.com
Mihalick, L. S. (2017). Be Like Madonna and Transform Yourself Like a Chameleon. (Summer 2017), 2.  Philadelphia, PA: NAPCO Media. http://www.mytotalretail.com
Mihalick, L. S. (2017). Agents of  Change. (Summer 2017), 2.  Philadelphia, PA: NAPCO Media. http://www.mytotalretail.com
Mihalick, L. S. (2017). 5 Stratetgies to Help You Hire Digitally Savvy Staff. (Spring 2017), 2.  Philadelphia, PA: NAPCO Media. http://www.mytotalretail.com
Mihalick, L. S. (2017). The Importance of Lifelong Learning: 5 Strategies For the Time-Starved Executive. (Spring 2017), 2.  New York, NY: The Millennium Alliance. http://mill-all.com
Newsletter
Mihalick, L. S. (2017). UNT Students Unleash the Power of Digital Marketing for Local Business. (Winter 2017), 2.  Denton TX: Denton Record Chronicle. http://dentonrc.com
Mihalick, L. S. (2017). Groceries-To-Go. (Fall 2017), 2.  Denton, TX: Denton Record Chronicle. http://dentonrc.com
Mihalick, L. S. (2017). Why the Dallas  Area May Have a Shot at Amazon's Second Headquarters. (Fall 2017), 2.  Dallas, TX: The Dallas Morning  News. http://dallasnews.com
Newspaper
Mihalick, L.  (2018). Shopping season kickoff remains strong in Denton. https://www.dentonrc.com/news/shopping-season-kickoff-remains-strong-in-denton/article_3b76fc19-b5c5-5b09-aba9-30bbcf84b808.html
Mihalick, L.  (2018). He started out with Nike. Now he’s launching a shoe brand that ‘builds people up’. https://www.star-telegram.com/news/business/growth/article218207025.html?fbclid=IwAR1Jr-yzw1iCJYPpZbMYJatPcG99iWjG7IM6JvNEdIV5NU33-WmFlNcgznk
Mihalick, L.  (2018). Tax-free shopping in Texas this weekend is making history. https://www.dallasnews.com/business/retail/2018/08/07/tax-free-shopping-texas-weekend-making-history
Mihalick, L. S. (2017). 'Tis the Spending Season: Retail Expert Offers Tips on How to Avoid Holiday Overspending. (Fall 2017), 2.  Plano, TX: Plano Star Courier. http://starlocalmedia.com
Mihalick, L. S. (2017). After Gobbling Whole Foods Market, What Should Amazon Buy Next?. (Fall 2017), 2.  Dallas, TX: The Dallas Morning News. http://dallasnews.com
Mihalick, L. S. (2017). How JCPenney Is Approaching Digital Differently. (Summer 2017), 2.  Dallas, TX: The Dallas Morning News. http://www.dallasnews.com
Mihalick, L. S. (2017). Local Nestle Cafe Finds Retailing Sweet Spot. (April 2017), 1.  Lewisville, TX: The Leader. http://starlocalmedia.com/theleader



	
		
		
	  

	

	

  
    
	

	

	  

		

		   
Awarded Grants



  
  
  	  
          
Contracts, Grants and Sponsored Research  

 	 
	 	 
  
Grant - Research   
Brandon, B. L. (Principal), Forney, J. C. (Co-Principal), Knight, D. K. (Co-Principal), Mihalick, L. S. (Co-Principal), Min, J. (Co-Principal), "Navigating Consumer Experiences in the Covid-19 World: GIS & Big Data Applications, Analysis & Insights for Retail, Hospitality &Tourism.," Sponsored by UNT Team Mentoring Grant, University of North Texas, $3000 Funded. (2020 – 2021).



	
		
		
	  

	

	

	
	

  
  
  

  	

		

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					Overall
Summative Rating		
					Challenge and
Engagement Index		
					Response Rate
					
				

			
			
				

					
					
out of 5		
					
out of 7		
					%
 of 
students responded		
					
					
				

			
		


		
    
			
  • Overall Summative Rating (median):
    
			This rating represents the combined responses of students to the four global summative items and is presented to provide an overall index of the class’s quality. Overall summative statements include the following (response options include a Likert scale ranging from 5 = Excellent, 3 = Good, and 1= Very poor):
				
      
					
    • The course as a whole was
      • 
					
    • The course content was
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    • The instructor’s contribution to the course was
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    • The instructor’s effectiveness in teaching the subject matter was
      • 
				
    
			
    • 
			
  • Challenge and Engagement Index:
    
			This rating combines student responses to several SPOT items relating to how academically challenging students found the course to be and how engaged they were. Challenge and Engagement Index items include the following (response options include a Likert scale ranging from 7 = Much higher, 4 = Average, and 1 = Much lower):
				
      
					
    • Do you expect your grade in this course to be
      • 
					
    • The intellectual challenge presented was
      • 
					
    • The amount of effort you put into this course was
      • 
					
    • The amount of effort to succeed in this course was
      • 
					
    • Your involvement in course (doing assignments, attending classes, etc.) was
      • 
				
    
			
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