Faculty Profile
Lou E Pelton
Title
Professor
Department
Marketing
College
College of Business
-
Business Leadership Building358M
- LouE.Pelton@unt.edu
- Google Scholar Profile
- UNT College of Business
- (940) 565-3124
- (940) 565-3120
- (940) 565-4234
Curriculum Vitae
Education
Current Scheduled Teaching*
MKTG 2650.001, Culture and Consumption, Spring 2024 Syllabus
MKTG 6040.001, Marketing Strategy II, Spring 2024 Syllabus
MKTG 6900.009, Special Problems, Spring 2024
* Texas Education Code 51.974 (HB 2504) requires each institution of higher education to make available to the public, a syllabus for undergraduate lecture courses offered for credit by the institution.
Previous Scheduled Teaching*
MKTG 6950.705, Doctoral Dissertation, Fall 2021
MKTG 6950.705, Doctoral Dissertation, Summer 5W1 2021
MKTG 6950.719, Doctoral Dissertation, Spring 2021
MKTG 6950.705, Doctoral Dissertation, Fall 2020
MKTG 4890.001, Applied Marketing Problems, Spring 2020 Syllabus
MKTG 2650.001, Culture and Consumption, Spring 2020 Syllabus
MKTG 5550.007, Decision Making in Global Markets, Spring 8W1 2020 Syllabus
MKTG 6940.718, Individual Research, Spring 2020
MKTG 6940.705, Individual Research, Fall 2019
MKTG 5900.080, Directed Study, Summer 10W 2019 Syllabus
MKTG 6900.705, Special Problems, Summer 10W 2019
MKTG 5550.007, Decision Making in Global Markets, Spring 8W1 2019 SPOT
MKTG 5550.080, Decision Making in Global Markets, Spring 8W1 2019 SPOT
MKTG 5900.717, Directed Study, Spring 2019
MKTG 5150.501, Marketing Management, Fall 2018 SPOT
MKTG 6950.705, Doctoral Dissertation, Fall 2017
MKTG 6950.706, Doctoral Dissertation, Fall 2017
MKTG 5150.501, Marketing Management, Fall 2017 SPOT
MKTG 4600.777, Retailing, Fall 2017
MKTG 6940.701, Individual Research, Summer 10W 2017
MKTG 6080.001, Qualitative Research Methods, Summer 5W1 2017 SPOT
MKTG 5150.501, Marketing Management, Fall 2016 SPOT
MKTG 6900.705, Special Problems, Fall 2016
MKTG 2650.001, Culture and Consumption, Fall 2015 SPOT
MKTG 2650.002, Culture and Consumption, Fall 2015 SPOT
MKTG 6950.701, Doctoral Dissertation, Summer 5W1 2015
MKTG 6080.001, Qualitative Research Methods, Summer 10W 2015 SPOT
MKTG 2650.001, Culture and Consumption, Spring 2015 Syllabus
MKTG 2650.002, Culture and Consumption, Spring 2015 Syllabus
MKTG 6950.718, Doctoral Dissertation, Spring 2015
MKTG 6950.719, Doctoral Dissertation, Spring 2015
MKTG 6940.751, Individual Research, Spring 2015
PHIL 3550.001, Jewish Business Ethics, Spring 2015
MKTG 2650.001, Culture and Consumption, Fall 2014 Syllabus
MKTG 2650.002, Culture and Consumption, Fall 2014 Syllabus
MKTG 6950.705, Doctoral Dissertation, Fall 2014
PHIL 3550.001, Jewish Business Ethics, Fall 2014
MKTG 5150.050, Marketing Management, Fall 2014
MKTG 6910.705, Special Problems, Fall 2014
MKTG 6910.707, Special Problems, Fall 2014
MKTG 6910.708, Special Problems, Fall 2014
MKTG 4890.001, Applied Marketing Problems, Summer 5W1 2014
MKTG 6950.705, Doctoral Dissertation, Summer 10W 2014
MKTG 6900.705, Special Problems, Summer 10W 2014
MKTG 2650.001, Culture and Consumption, Spring 2014
MKTG 5550.007, Decision Making in Global Markets, Spring 2014
MKTG 5550.777, Decision Making in Global Markets, Spring 2014
MKTG 6950.718, Doctoral Dissertation, Spring 2014
MKTG 6940.751, Individual Research, Spring 2014
PHIL 3550.001, Jewish Business Ethics, Spring 2014
MKTG 2650.001, Culture and Consumption, Fall 2013
MKTG 2650.002, Culture and Consumption, Fall 2013
MKTG 6950.700, Doctoral Dissertation, Fall 2013
MKTG 6940.768, Individual Research, Fall 2013
MKTG 5150.050, Marketing Management, Fall 2013
MKTG 6900.718, Special Problems, Fall 2013
MKTG 6940.750, Individual Research, Summer 10W 2013
MKTG 6080.001, Qualitative Research Methods, Summer 8W1 2013
MKTG 5550.007, Decision Making in Global Markets, Spring 2013
MKTG 5550.777, Decision Making in Global Markets, Spring 2013
MKTG 6940.751, Individual Research, Spring 2013
MKTG 2650.001, International Cultures and Consumption, Spring 2013
MKTG 6910.702, Special Problems, Spring 2013
MKTG 6910.755, Special Problems, Spring 2013
MKTG 5550.001, Decision Making in Global Markets, Fall 2012
MKTG 6940.768, Individual Research, Fall 2012
MKTG 2650.001, International Cultures and Consumption, Fall 2012
MKTG 6910.718, Special Problems, Fall 2012
MKTG 6910.753, Special Problems, Fall 2012
MKTG 4280.001, Global Marketing Issues and Practice, Summer 3W1 2012
MKTG 6910.704, Special Problems, Summer 10W 2012
MKTG 5550.007, Decision Making in Global Markets, Spring 2012
MKTG 5550.777, Decision Making in Global Markets, Spring 2012
MKTG 2650.001, International Cultures and Consumption, Spring 2012
MKTG 2650.002, International Cultures and Consumption, Spring 2012
MKTG 6900.718, Special Problems, Spring 2012
MKTG 2650.001, International Cultures and Consumption, Fall 2011
MKTG 5150.050, Marketing Management, Fall 2011
MKTG 2650.001, International Cultures and Consumption, Summer 5W1 2011
MKTG 6600.001, Seminar in Marketing Issues, Summer 8W1 2011
MKTG 6900.700, Special Problems, Summer 5W2 2011
MKTG 5550.007, Decision Making in Global Markets, Spring 2011
MKTG 5550.777, Decision Making in Global Markets, Spring 2011
MKTG 2650.001, International Cultures and Consumption, Spring 2011
MKTG 2650.002, International Cultures and Consumption, Spring 2011
MKTG 2650.001, International Cultures and Consumption, Fall 2010
MKTG 5150.050, Marketing Management, Fall 2010
MKTG 5900.718, Directed Study, Summer 5W1 2010
MKTG 3650.050, Foundations of Marketing Practice, Summer 5W1 2010
MKTG 5000.007, Marketing Concepts, Summer 10W 2010
MKTG 6600.002, Seminar in Marketing Issues, Summer 10W 2010
MKTG 5550.007, Decision Making in Global Markets, Spring 2010
MKTG 2650.001, Global Marketing Concepts, Spring 2010
MKTG 2650.002, Global Marketing Concepts, Spring 2010
MKTG 5550.001, Decision Making in Global Markets, Fall 2009
MKTG 6950.700, Doctoral Dissertation, Fall 2009
MKTG 5150.050, Marketing Management, Fall 2009
MKTG 4600.001, Retailing, Fall 2009
MKTG 5900.718, Directed Study, Summer 5W1 2009
MKTG 5900.718, Directed Study, Summer 5W2 2009
MKTG 6950.702, Doctoral Dissertation, Summer 10W 2009
MKTG 3650.050, Foundations of Marketing Practice, Summer 5W1 2009
MKTG 3650.050, Foundations of Marketing Practice, Summer 5W2 2009
MKTG 4280.050, Global Marketing Issues and Practice, Summer 5W1 2009
MKTG 4900.718, Special Problems, Summer 5W2 2009
MKTG 6910.704, Special Problems, Summer 10W 2009
MKTG 5550.007, Decision Making in Global Markets, Spring 2009
MKTG 5900.718, Directed Study, Spring 2009
MKTG 6950.718, Doctoral Dissertation, Spring 2009
MKTG 4280.002, Global Marketing Issues and Practice, Spring 2009
MKTG 6940.768, Individual Research, Fall 2008
MKTG 5150.050, Marketing Management, Fall 2008
MKTG 6030.001, Seminar in Marketing Strategy, Fall 2008
MKTG 5900.718, Directed Study, Summer 5W2 2008
MKTG 3650.050, Foundations of Marketing Practice, Summer 5W2 2008
MKTG 3650.050, Foundations of Marketing Practice, Summer 5W1 2008
MKTG 4280.050, Global Marketing Issues and Practice, Summer 5W1 2008
MKTG 6940.750, Individual Research, Summer 10W 2008
MKTG 4900.718, Special Problems, Summer 5W2 2008
MKTG 5550.007, Decision Making in Global Markets, Spring 2008
MKTG 6950.718, Doctoral Dissertation, Spring 2008
MKTG 4280.002, Global Marketing Issues and Practice, Spring 2008
MKTG 6940.751, Individual Research, Spring 2008
MKTG 5550.001, Decision Making in Global Markets, Fall 2007
MKTG 6950.700, Doctoral Dissertation, Fall 2007
MKTG 5150.050, Marketing Management, Fall 2007
MKTG 5875.007, Marketing Rights and Responsibilities, Fall 2007
MKTG 5900.718, Directed Study, Summer 5W1 2007
MKTG 5900.718, Directed Study, Summer 5W2 2007
MKTG 5900.768, Directed Study, Summer 5W1 2007
MKTG 6950.712, Doctoral Dissertation, Summer 5W1 2007
MKTG 3650.002, Foundations of Marketing Practice, Summer 5W1 2007
MKTG 3650.050, Foundations of Marketing Practice, Summer 5W2 2007
MKTG 4280.001, Global Marketing Issues and Practice, Summer 5W1 2007
MKTG 4900.718, Special Problems, Summer 5W1 2007
MKTG 4900.718, Special Problems, Summer 5W2 2007
MKTG 4875.001, Customer Relationship Management, Spring 2007
MKTG 6950.718, Doctoral Dissertation, Spring 2007
MKTG 4280.002, Global Marketing Issues and Practice, Spring 2007
MKTG 5550.001, Decision Making in Global Markets, Fall 2006
MKTG 6940.768, Individual Research, Fall 2006
MKTG 6030.001, Seminar in Marketing Strategy, Fall 2006
MKTG 5900.718, Directed Study, Summer 5W2 2006
MKTG 6950.712, Doctoral Dissertation, Summer 10W 2006
MKTG 2650.001, Global Marketing Concepts, Summer 5W1 2006
MKTG 4280.001, Global Marketing Issues and Practice, Summer 5W1 2006
MKTG 4875.001, Customer Relationship Management, Spring 2006
MKTG 5550.001, Decision Making in Global Markets, Spring 2006
MKTG 5550.791, Decision Making in Global Markets, Spring 2006
MKTG 6950.750, Doctoral Dissertation, Spring 2006
MKTG 4280.002, Global Marketing Issues and Practice, Spring 2006
HNRS 2900.002, Special Problems, Spring 2006
MKTG 5550.001, Decision Making in Global Markets, Fall 2005
MKTG 6950.751, Doctoral Dissertation, Fall 2005
MKTG 3875.001, Marketing Rights and Responsibilities, Fall 2005
MKTG 5900.718, Directed Study, Summer 5W1 2005
MKTG 5900.718, Directed Study, Summer 5W2 2005
MKTG 6950.712, Doctoral Dissertation, Summer 10W 2005
MKTG 2650.001, Global Marketing Concepts, Summer 5W1 2005
MKTG 4280.001, Global Marketing Issues and Practice, Summer 5W1 2005
MKTG 5550.002, Decision Making in Global Markets, Spring 2005
MKTG 5900.718, Directed Study, Spring 2005
MKTG 2650.001, Global Marketing Concepts, Spring 2005
MKTG 6940.751, Individual Research, Spring 2005
MKTG 6900.718, Special Problems, Spring 2005
MKTG 5550.001, Decision Making in Global Markets, Fall 2004
MKTG 5900.718, Directed Study, Fall 2004
MKTG 4810.002, Special Topics in Marketing or Logistics, Fall 2004
* Texas Education Code 51.974 (HB 2504) requires each institution of higher education to make available to the public, a syllabus for undergraduate lecture courses offered for credit by the institution.
Published Publications
Published Intellectual Contributions
Abstracts and Proceedings
Panda, S., Pelton, L. E. (2017). Qualitative Insights in the Franchisor-Franchisee Relationship: Exploring Governance?.
Knight, D., Lee, M., Kim, Y., Pelton, L. E., Forney, J. C. (2006). Factors affecting Mexican consumers' purchase intentin toward a U.S. aparel brand. ITAA.
Knight, D. K., Kim, E., Pelton, L. E., Kim, Y. (2006). Generation Y consumers' perceptions of a U.S. apparel brand: A Japanese perspective. ITAA.
Knight, D. K., Kim, E., Pelton, L. E. (2006). Competitiveness of a U.S. apparel brand as perceived by Generation Y consumers in the emerging Korean market. Academy of Marketing Science/Korean Academy of Marketing Science.
Knight, D. K., Pelton, L. E., Stouffer, A. (2005). Hong Kong and China: An inter-disciplinary approach to study abroad. ITAA.
Knight, D., Kim, Y., Forney, J. C., Pelton, L. E. (2004). Generation Y consumers and retail internationalization: Time, place, and space. Academy of Marketing Scinece.
Knight, D. K., Kim, E., Kim, Y., Pelton, L. E., Forney, J. C. (2004). Determinants of apparel brand equity for Y generation consumers. ITAA.
Knight, D. K., Kim, H., Pelton, L. E., Kim, Y., Forney, J. C. (2003). Perceptions toward U.S. brands: A qualitative analysis of Japanese, Korean, and Taiwanese college students. ITAA.
Book
Pelton, L. E., Strutton, D. H., Lumpkin, J. (2008). Marketing Channels and Business Relationships. China Business Press.
Pelton, L. E., Lumpkin, J., Strutton, D. (2006). Canales de Marketing y Distribucion Commercial (Spanish Editions). McGraw Hill Interamericana.
Pelton, L. E., True, S. (2005). Business Ethics: Perspectives on Corporate Responsibility. Boston, MA: Houghton Mifflin Company.
Pelton, L. E., Strutton, D. H., Lumpkin, J. R. (2005). Caneles de Marketing, Y. New York: McGraw-hill.
Pelton, L. E., Strutton, D. H., Lumpkin, J. (2005). Marketing Channels: A Relationship Management Approach.
Pelton, L. E., Cooper, M., Strutton, D., Lumpkin, J. (2005). Marketing Channels: Managing Supply Chain Relationships. Burr Ridge, IL: McGraw Hill Irwin.
Pelton, L. E., True, S., Ferrell, O. (2004). Rights, Relationships & Responsibilities: Business Ethics and Social Impact Management. 1, . Marietta, GA: KSU Press.
Pelton, L. E., Strutton, D., Lumpkin, J. (2002). Marketing Channels: A Relationship Marketing Approach. Burr Ridge, IL: Irwin/McGraw Hill.
Pelton, L. E., Strutton, D., Lumpkin, J. (1997). Marketing Channels: A Relationship Marketing Approach. Burr Ridge, IL: Irwin/McGraw Hill.
Book Chapter
Pelton, L. E., Pels, J. (1998). BGH-Motorola: Radius Connects Business Customers. Business to Business Marketing. Burr Ridge, IL: Irwin McGraw.
Pelton, L. E. (1998). Pedagogical Primer: Fore Ps Approach to Marketing Education. Great Ideas in Teaching. Cincinnati, OH: Southwestern Publishing..
Pelton, L. E., Chowdhury, J. (1996). Teaching Ethics in Personal Selling: Matinee. Great Ideas in Teaching. Cincinnati, OH: Southwestern Publishing.
Conference Proceeding
Pant, L., Pelton, L. E. The Nitty Gritty of Inter-Organizational Relationships: Picking a Partner. Society for Marketing Advances.
Ertekin, S., Pelton, L. E. (2013). An Exploratory Study of Consumer Attitudes Towards QR Codes. Academy of Marketing Science Annual Conference.
Pelton, L. E., Liu, A. H., Wang, S. (2013). Bullying Behaviors in Marketing Channels: Strong-Arms, Weak Knees and Muddled Mindsets. Academy of Marketing Science Annual Conference.
Ertekin, S., Pelton, L. E., Liu, A. H., Nguyen, T. (2013). Consumers' Willingness to Patronize Foreign-Based Business Format Franchises. Academy of Marketing Science 2012 World Marketing Congress - Cultural Perpectives in Marketing.
Liu, A. H., Leach, M., Pelton, L. E. (2012). A Framework for B2B Customer Reacquisition. World Marketing Congress.
Umberton, K., Kinley, T., Crutsinger, C., Pelton, L. E. (2012). Environmentally-Friendly Apparel Purchase intentions: Debunking the Misconception Behind Apathetic Consumer Attitudes. International Consumer Sciences Reearch Confernce.
Ye, L., Bose, M., Pelton, L. E. (2012). The Effect of Consumers' Consciousness on Brand Perceptions: A Cross-Cultural Exploratory Study. Academy of Marketing Science Annual Conference.
Pelton, L. E., Ye, L., Blankson, C. (2011). Gender, Self, and Brand: A Cross-Cultural Study on Gender Identity and Consumer-Based Brand Equity. Academy of Marketing Science Annual Conference.
Pelton, L. E., Rajamma, R. K., Paswan, A. (2011). Generation Y and Baby Boomer Consumers' Propensity to Self-Medicate: Symptom or Cure for U.S. Health Care?. AMA Winter Educator's Conference.
Pelton, L. E., Ye, L. (2011). Understanding Chinese Consumers' Brand Perceptions: the Role of Self and Gender Consciousness. AMA Conference.
Ertekin, S., Pelton, L. E. (2009). An Assessment of Consumers' Willingness to Patronize Foreign-Based Business Format Franchises: An Investigation in the Fast-Food Sector. 2010, . Portland, Oregon: Academy of Marketing Science Annual Conference.
Pelton, L. E., Knight, D., Kim, E. Y. (2006). Generation Y Consumers Perceptions of a U.S. Apparel Brand: A Japanese Perspective. International Textiles and Apparel Association.
Jeon, S., Crutsinger, C. A., Kim, H., Kim, E., Pelton, L. E. (2006). The effect of consumers' shopping motivations on online auction behaviors: An investigation of searching, bidding, purchasing, and selling. Ames, IA: International Textiles and Apparel Association, Iowa State University Library Digital Collections.
Pelton, L. E., Liu, A. (2005). An Ethnographic Analysis of the Convenience Store Chain: An Example from Taiwan. World Marketing Conference.
Pelton, L. E. (2005). Hong Kong and China: An Inter-disciplinary Approach to Study Abroad. International Textiles and Apparel Association.
Pelton, L. E. (2005). New Waves in Global Marketing: Channel Surfing in the 21st-century. World Marketing Conference.
Pelton, L. E., Kim, E. Y., Kim, Y. K., Knight, D., Forney, J. (2004). Determinants of apparel brand equity for Y generation consumers. International Textiles and Apparel Association.
Rajamma, R., Pelton, L. E. (2004). Impact of Consumers' Need for Uniqueness and Nationality on Retail Patronage Behaviors: An Exploratory Analysis of U.S. and Taiwanese Consumers. AMA Conference.
Pelton, L. E. (2003). Dehumanization in Relationship Marketing: The Perils and Promise of Managing Channel Data. International Conference on Relationship Marketing, International Research Conference on Relationship.
Pelton, L. E., Kim, H. Y., Kim, Y. K., Knight, D. K., Forney, J. C. (2003). Perceptions Toward U.S. Apparel Brands: A Qualitative Analysis of Japanese, Korean and Taiwanese Students. International Textiles and Apparel Association.
Pelton, L. E. (2001). Personalization, Interaction, Privacy and Pressure. AMA Conference.
Pelton, L. E. (2001). Social Ecological Framework of Marketing Channels. AMA Conference, American Marketing Association International Confe.
Chowdhury, J., Paswan, A. K., Pelton, L. (2000). Personalization, Interaction, Privacy, and Pressure: Relationship Factors in Electronic Transaction. AMA Conference.
Pelton, L. E. (1998). Case Analysis: Corporate Ethics Codes in the Global Marketplace. AMA Conference.
Strutton, D. H., Pelton, L. E., Rylander, D. (1998). Geodesic Logistics Structures: Dome or Doom for Strategic Alliances. AMA Conference.
Pelton, L. E., Rylander, D., Srivastava, R. (1998). Grabbing the Tiger by the Tale: Ethics and Social Responsibility in Global Logistics. World Marketing Conference.
Pelton, L. E., Rylander, D., Srivastava, R. (1998). Propinquity in International Relationships: A Close Call or Call for Closure. AMA Conference.
Pelton, L. E., Gavrielides, Y., Emenheiser, D., Tas, R. (1998). The Relationship Between Employee Satisfaction and Customer Satisfaction in Chain Restaurants. International CHRIE Convention.
Srivastava, R., Pelton, L. E., Strutton, D. (1998). The Will to Win: An Empirical Assessment of How Sales Managers Can Impact Sales Performance. AMA Conference.
Pelton, L. E., Uddin, A., Srivastava, R., Strutton, D. (1998). Where Sleeping Dogs Lie. AMA Conference.
Pelton, L. E., Strutton, D. (1997). How To Promote Solidarity Among Colleges of Business. Southern Marketing Association.
Pelton, L. E., Young, J. (1997). Strategic Alliances: Perils and Promise in the Rose Garden. Southern Marketing Association.
Pelton, L. E. (1997). The Entelechy of Entente: Risky Relationships in International Distribution. Academy of Marketing Science Annual Conference.
Pelton, L. E. (1997). Epistemological Issues in Advancing Relationship Marketing Theory. AMA Conference.
Pelton, L. E., Chwdhury, J., Vitell, S. (1996). En Route to Relational Ethics: Proposed Detour from Manadic Research Paths. AMA Conference.
Pelton, L. E., Strutton, D., Lumpkin, J. (1995). A Political Economy Perspective on How Consumer Costs Can Be Reduced for Pharmaceuticals. Academy of Business Administration.
Pelton, L. E., Young, J., Gilbert., F. (1995). Speculation on Strategic Alliance Failure: Gender and Family Orientation in Strategic Bridging. 15, 28-36. World Marketing Conference.
Strutton, D., Pelton, L. E. (1995). Toward the Development of Guidelines Regarding When Full-Disclosure is (Is Not) Required in Selling. 13, 37-44. World Marketing Conference.
Chowdhury, J., Struton, D., Pelton, L., Keith, R. (1995). Health Care Providers' Perceptions of Control in Reform Initiatives: The Influence of Psychological Climate Variables. 414. AMA Conference.
Pelton, L. E., Strutton, D., True, S. (1994). Country-of-Origin Perceptions Among Russian Consumers: An Investigation of International Stereotypes. Marketing: Satisfying a Diverse Customerplace.
Pelton, L. E., Strutton, D., True, S. (1994). Social Responsibility as an Ecological Imperative. Atlantic Marketing Association.
Pelton, L. E., Strutton, D., True, S., Tudor, R. (1994). Students' Perceptions of Psychological Climate and Trust in Higher Education. 128. Academy of Marketing Science Annual Conference.
Rawwas, M., Strutton, D., Pelton, L. E. (1994). The Influence of the Symbolic and Functional Nature of Products on Consumer Perceptions of Product Owners. Midwest Marketing Association Proceedings.
Strutton, D., Pelton, L. E., True, S. (1994). Un/Ethical Decision-Making in Disposition Choice: Ethical Ideology as a Salient Framing Dimension. Southwestern Marketing Association.
Pelton, L. E., Strutton, D., Rawwas, M. (1993). A Preliminary Study of the Promotional Implications Associated with the Influence of Divergent Probability and Consequence Levels on Risky Consumer Decisions. 26, 261-266. Academy of Marketing Science Annual Conference.
Strutton, D., Pelton, L. E. (1993). An Interactionist Paradigm for Assessing Student Outcomes in Marketing Curriculums. 16, 501-507. Academy of Marketing Science Annual Conference.
Strutton, D. H., True, S. L., Pelton, L. E. (1993). Country-of-Origin Perceptions of Russian Consumers: An Investigation of International Stereotypes. 137-142. Academy of Marketing Science Annual Conference.
Pelton, L. E., Strutton, D. H., Tudor, K. (1993). Relationship of Channel Structure, Climate and Power to Exchange: Relativism Revisited. Academy of Marketing Science Annual Conference.
Strutton, D., Pelton, L. E. (1993). Surveying the Elderly: A Discussion of How Marketers Can Address Age-Based Influences on the Data Collection Process. Southwestern Marketing Association.
Strutton, D., Vitell, S., Grove, S. J., Pelton, L. E. (1993). The Efficacy of the 'Techniques of Neutralization' as a Means to Explain Unethical Sales Behavior: A Preliminary Study. 301-307. Academy of Marketing Science Annual Conference.
Strutton, D., Pelton, L. E. (1993). The Influence of Psychological Climate on Conflict Resolution in Franchising Channels. Society of Franchising.
Tudor, R., Pelton, L. E., Strutton, D. (1993). The Relationship Between Psychological Climate and Sales Force Training. Academy of Marketing Science Annual Conference.
Keith, T. R., Pelton, L. E., Strutton, D. H. (1993). The Relationship Between Psychological Climate and Sales Force Training. 308-316.. Academy of Marketing Science Annual Conference.
Pelton, L. E. (1993). The Relationship Between Psychological Climate and Trust in the Faculty-Administrator Channel. Marketing: Satisfying a Diverse Customerplace.
Strutton, D., Pelton, L. E., Tudor, R. (1992). Southeast Asian Perceptions of U.S. and Japanese Imports: A Cross-National Comparison of Country-of-Origin Effects. 205-210. Academy of Marketing Science Annual Conference.
Pelton, L. E., Strutton, D., Tudor, R. (1992). The Relationship of Channel Structure, Climate and Power to Exchange: Relationalism Revisited. Academy of Marketing Science Annual Conference.
Journal Article
Malhan, A. S., Pavur, R. J., Pelton, L. E., Manuj, I. (2022). Role of Electronic Healthcare Record Adoption in Enhancing the Relationship between Quality Measures and Hospital Financial Performance. American Business Review. 25(2), . University of New Haven.
Malhan, A. S., Manuj, I., Pelton, L. E., Pavur, R. J. (2022). Electronic Health Records Using a Resource Advantage Theory Perspective: An Interdisciplinary Literature Review. Records Management Journal. 32(2), . Emerald.
Rajamma, R. K., Paswan, A., Pelton, L. E. (2021). Flipping the script: Consumer’s propensity for self-medication. Journal of Marketing Theory and Practice. 37(2), 1-15.
Rajamma, R. K., Paswan, A., Pelton, L. E. (2021). Flipping the Script: Consumers’ Propensity for Self-Medication.
Thapa, S., Paswan, A., Pelton, L. E. Location-based Advertisement: A Literature Review and Research. Journal of Retailing and Consumer Sciences.
Pelton, L. E., Wang, S. Multi-Method Analysis of Consumers’ Attitudinal and Attributional Factors on Luxury Brand Purchase Intentions in the Apparel Sector. International Journal of Consumer Studies.
Zhang, X., Pelton, L. E. (2019). Exploring the Themes in U.S. Media Coverage of Wanda's Investments in Hollywood. 16(1), 58-76. Taylor and Francis. https://www.tandfonline.com/doi/full/10.1080/16522354.2019.1572450
Pelton, L. E., Ertekin, S. (2017). An Empirical Study of Consumer Motivations to Use In-Store Mapping Application. Marketing Management Journal. 27(Issue 1, Spring), 63-74. The Marketing Management Association.
Pelton, L. E. (2017). How Gender Identity Affects Consumer Behavior: Overview And Historical Analysis. 17(4), 27-39. North American Business Press.
Pelton, L. E., Gai, L., (2016). A Netnographic Analysis of Prospective International Students’ Decision-making Process: Implications for Institutional Branding of American Universities in the Emerging Markets. Journal of Marketing for Higher Education. 26(2), 181-198. Taylor & Francis Journals.
Pelton, L. E., (2015). Generation Y Consumers' Brand Attributions: A Discourse on the Broadened Conceptualization of Gender Roles. Journal of Consumer Marketing. 48(4), 37-49.
Pelton, L. E., Ngamsiriudom, W., (2015). Interrelationships Among Facets of Self, Motivation, Conspicuous and Sustainable Consumption Behaviors. 10(2), 16-31.
Pelton, L. E., Wang, S. (2015). Methodological Predispositions and Theory Development in the Distributive Sciences. Journal of Marketing Channels. 25(3), 23-32.
Pelton, L. E., Ertekin, S. (2015). Navigating the Retail Environment: An Exploratory Investigation of In-Store Mapping Applications. Academy of Marketing Studies Journal. 19(2), 37-48.
Ertekin, S., Pelton, L. E. (2014). An Empirical Study of Consumer Motivations to Use QR Codes on Magazine Ads. American International Journal of Contemporarry Research. 4(5), 47-55.
Ertekin, S., Pelton, L. E. (2014). Raising the Bar for Consumer Engagement: Qualitative Investigation of Attitudes for Quick Response Codes in Magazine Advertisements. Journal of Marketing Development and Competitiveness. 8(3), 84-94.
Pelton, L. E., Zhen, C., Ye, L. (2014). Online Shopping Mindset: A Model of Interaction Satisfaction. Journal of Internet Commerce. 27(2), 43-56.
Pelton, L. E., Wang, S. (2013). Consumers' Ethnic Identity, Epistemic Curiosity and Risk Propensity in Counterfeit Product Acquisition. Journal of Consumer Marketing.
Pelton, L. E. (2013). Critical Social Theory and the Emancipation of Marketing Channels Knowledge. Journal of Marketing Channels. 20(3), 204-223.
Wang, S., Hsu, M., Pelton, L. E. (2013). Virtually Compatible or Risky Business? Investigating Consumers' Proclivity Toward Online Banking Services. Journal of Marketing Channels. 21(1), 43-58.
Pelton, L. E., Maity, M., Hsu, M. K. (2012). Consumers' Online Information Search: Gen Y'ers Finding Needles in the Internet Haystack. Journal of Consumer Marketing. 17(1), 30-35.
Pelton, L. E. (2012). 'Market Entry and Expansion: China Consumers' Willingness to Patronize European Big Boxes'. Journal of Euromarketing.
Pelton, L. E., Leach, M. P., Liu, A. H. (2011). Strategies for Trade-Sales in a Changing Asian Business Climate. Journal of Marketing Channels. 18(3), 162-79.
Rajamma, R. K., Zolfagharian, M., Pelton, L. E. (2011). Dimensions and Outcomes of B2B Relational Exchange: A Meta-Analysis. Journal of Business & Industrial Marketing. 26(2), 104-14.
Rajamma, R. K., Pelton, L. E. (2010). Choosing Non-conventional Treatments: Consumers' Attempt at Controlling Health Care.. Journal of Consumer Marketing. 27(2), 127-138.
Pelton, L. E., Pappu, M. (2010). Radio Frequency Identification (RFiD): Fact or Fiction, Hype or Reality. Journal of Business & Industrial Marketing. 25(8), 1-6.
Pelton, L. E., Rajamma, R. K., Hsu, M. K., Knight, D. (2010). The Impact of Individuality and Nationality on Generation Y's Retail Patronage Behaviors: Investigating American and Taiwanese Consumers. Journal of Global Marketing. 23(5), 387-410.
Pelton, L. E. (2010). Suppliers' Attitudes Toward Development and Deployment of Radio Frequency Identification in Business-to-Business Channels. Journal of Business & Industrial Marketing. 25(8), .
Kim, M. Y., Kumar, Y. K., Pelton, L. E. (2009). Indian Consumers' Purchase Behavior Toward U.S. Versus Local Brands. International Journal of Retail & Distribution Management. 37(6), 510-26.
Knight, D. K., Kim, E., Pelton, L. E. (2009). Modeling brand equity of a U.S. apparel brand as perceived by Generation Y consumers in the emerging Korean market.. Clothing and Textiles Research Journal. 27(4), 247-258. ITAA.
Pentina, I., Pelton, L. E., Hasty, R. (2009). Performance Implications of Online Entry Timing by Store-Based Retailers: A Longitudinal Investigation. Journal of Retailing. 85(2), 177-93.
Rajamma, R. K., Pelton, L. E. (2009). An Empirical Investigation of Consumers' Procurement of Pharmaceutical Products via Online Channels. Psychology & Marketing. 26, 865-887.
Sharma, D., Alford, B., Bhuian, S. N., Pelton, L. E. (2009). A Higher-Order Model of Risk Propensity: The Influence on Decisional Conflict. Journal of Business Research. 62, 741-744.
Pelton, L. E., Knight, D., Kim, E. (2009). Competitiveness of a U.S. Apparel Brand as Perceived by Generation Y Consumers in the Emerging Korean Market. Journal of Global Academy of Marketing Science. 4(4), 1-23.
Lee, M., Kim, Y., Pelton, L., Knight, D., Forney, J. (2008). Factors Affecting Mexican college students' purchase Intentions Toward U.S. Apparel Brand. Journal of Fashion Marketing and Management. 12(3), 294-307.
Lee, M., Kim, Y. K., Pelton, L., Knight, D. K., Forney, J. C. (2008). Factors affecting Mexican consumers' purchase intention toward a U.S. apparel brand.. Journal of Fashion Marketing and Management. 12(3), 294-307.
Kumar, K., Kumar, Y., Pelton, L. E. (2006). Indian Consumers' Self-Concept and Consumption Behavior: Their Relationship Toward U.S. and Local Clothing. Psychology & Marketing.
Pelton, L. E. (2006). Moral Courage. 2(1), 147-150.
Sharma, D., Miller, N., Pelton, L. E., Straughan, R. (2006). The Impact of Management, Self-Justification and Escalation of Commitment on Knowledge Development in the Marketing Discipline. Journal of Marketing Education. 28(2), 1-11.
Paswan, A. K., Pelton, L. E., True, S. (2005). Perceived Managerial Sincerity, Feedback Seeking Orientation and Motivation Among Front-line Employees of a Service Organization. Journal of Services Marketing. 19(1), 3-12.
True, S., Pelton, L. E., Strutton, D. (2005). The Lost Frontier in Entrepreneurship: Aggregation, Saturation and Decimation of the Franchising Channel. Journal of Marketing Channels. 11(1), 79-89.
Pelton, L. E., True, S. (2004). Teaching Business Ethics: Why Gen Y?. Marketing Education Review. 14(3, Fall), 63-70.
Pelton, L. E., True, S. (2003). The ‘I’ of the Storm: Relational-Self and the Development and Management of Codes of Ethics. Southern Institute for Business and Professional Ethics.
Strutton, D., Herndon, N., Pelton, L. E. (2001). Competition, Collusion and Confusion: The Impact of Current Anti-trust Guidelines on Competition. Industrial Marketing Management. 30(2), 243-253.
Srivastava, R., Strutton, D., Pelton, L. E. (2001). The Will to Win: An Investigation of How Sales Managers Can Improve their Sales Force Efforts. Journal of Marketing Theory and Practice. 9(2, Spring), 11-26.
Pelton, L. E. (2000). Death of the Supply Chain: The Fallacy of Fit. Journal of Business & Industrial Marketing. 14(5/6), 349-352.
True, S. L., Pelton, L. E., Selden, G., Alsup, R. (2000). The Integration Allegation in Executive M.B.A. Programs. Marketing Education Review. 10(3, Fall), 77-84.
Pelton, L. E., Chowdhury, J., Vitell, S. (1999). A Framework for the Examination of Relational Ethics: An Interactionist Perspective. Journal of Business Ethics. 19(2), 241-253.
Strutton, D., Pelton, L. E. (1998). Effects of Ingratiation on Lateral Relationship Quality Within Sales Team Settings. Journal of Business Research. 43(September), 1-12.
Strutton, D., Pelton, L. E., Ferrell, O. (1997). Ethical Behavior in Retail Settings: Is there a Generation Gap?. Journal of Business Ethics. 16(1), 87-105.
Strutton, D., Pelton, L. E. (1997). Scaling the Great Wall: The Yin and Yang of Negotiating Resolutions to Business Conflicts in China. Business Horizons. 34(5), 22-34.
Strutton, D., Pelton, L. E. (1997). Negotiating: Bringing More to the Table Than Demands. Marketing Health Services. 17(1), 52-58.
Rylander, D., Strutton, D., Pelton, L. E. (1997). Toward a Synthesized Framework of Relational Commitment: Implications for Marketing Channel Theory and Practice. Journal of Marketing Theory and Practice. 5(2), 58-71.
Strutton, D., Al-Khatib, J., Pelton, L. E., Chang, T. (1996). Consumer Perceptions of the United States and Japan as Countries of Origin: Implications for Positioning U.S. Imports to the Asia-Pacific Region. Journal Of Asia-Pacific Business. 1(4), 3-25.
Strutton, D., Pelton, L. E., Tanner, J. (1996). Shall We Gather in the Garden: The Effect of Ingratiatory Behaviors on Buyer Trust in Salespeople. Industrial Marketing Management. 25(2), 151-162.
Strutton, D., Chowdhury, J., Pelton, L. E. (1996). The Progressive Impact of Psychological Climate: A Prognosis of Reform of Health Care Providers' Subjective Powerlessness. Health Marketing Quarterly. 14(4), 3-26.
Strutton, D., Pelton, L. E., Rawwas, M. Y. (1996). You've Come a Long Way, Buddy! An Examination of Male and Female Views of Current Sex Role Portrayals in Television Advertising. Journal of Promotion Management. 3(1/2), 53- 78.
Strutton, D., Pelton, L. E., Lumpkin, J. R. (1995). Psychological Climate in Franchising System Channels and Franchisor-Franchisee Solidarity. Journal of Business Research. 34(2), 81-91.
Strutton, D., Pelton, L. E., Lumpkin, J. (1995). Sex Differences in Ingratiatory Behavior: An Investigation of Influence Tactics in the Salesperson-Customer Dyad. Journal of Business Research. 34(1), 34-45.
Strutton, D., Pelton, L. E., Lumpkin, J. (1995). Personality Characteristics and Salespeoples Choice of Coping Strategies. Journal of The Academy of Marketing Science. 23(Spring), 132-140.
Strutton, H., Pelton, L. E., Truem, S. L. (1994). Improving Pharmaceutical Marketing Survey Research: Addressing the Needs of the Older Consumer. Journal of Pharmaceutical Marketing & Management. 8(3), 3-26.
Pelton, L. E., Smith, M. C., Strutton, D. (1994). Pharmaceutical Promotions to Physicians: A Prescriptive Model of Persuasive Communications. Journal of Social and Administrative Pharmacy. 11(3), 34-43.
Strutton, D., Pelton, L. E., Lumpkin, J. (1994). Profiling the Generic-Prone Consumer: Implications for the Promotion of Generic and Branded OTC Medications. Journal of Pharmaceutical Marketing & Management. 8(2), 3-25.
Pelton, L. E., Strutton, D. (1994). Toward a Triadic Network of Behavioral Channels: The Role of Structure, Power, and Climate in Dyadic Exchange. Journal of Marketing Theory and Practice. 2(4), 39-51.
Strutton, D., Pelton, L. (1994). A Restricted Model of Behavior Channels: Structure, Power, and Climate in Dyadic Exchange. Journal of Marketing Theory and Practice. 2, 39-50.
Strutton, D., Pelton, L. E., Rawwas, M. (1994). The Relationship Between Psychological Climate and Faculty-Administrator Trust in Departments of Marketing and Management. Marketing Education Review. 3(September), 53-61.
Strutton, D., Vitell, S., Pelton, L. E. (1994). How Consumers May Justify Inappropriate Behavior in Market Settings: An Application of the Techniques of Neutralization. Journal of Business Research. 30(July), 253-60.
Smith, M. C., Strutton, D., Pelton, L. E. (1994). The Relationship Between Psychological Climate in Sales Organizations and Sales Manager-Salesperson Solidarity. Mid-Atlantic Journal of Business. 30(June), 153-74.
Strutton, D., Pelton, L. E. (1994). A Multiple Correspondence Analysis of Telephone Contact Rates. Mid-Atlantic Journal of Business. 30(March), 27-40.
Strutton, D., Pelton, L. E., True, S. L. (1993). A Note on How to More Effectively Conduct Survey Research on the Older Consumer's Pharmaceutical Marketplace Behavior. Journal of Pharmaceutical Marketing & Management. 8(2), 97-109.
Strutton, D., Pelton, L. E., True, S. (1993). An Investigation of Promotional Mix Considerations for Mail-Order Prescriptions: Facilitating the Market's Acceptance of a Partial Health Care-Cost Remedy. Health Marketing Quarterly. 11(1/2), 111-34.
Strutton, D. H., Pelton, L. E., True, S. L. (1993). An invistitgation of Promotional Mix Considerations for Mail-Order Prescriptions. Health Marketing Quarterly. 11(1(2)), 111-134.
Pelton, L. E., Strutton, D. H., Smith, M. (1993). Future Pharmacists and Public Initiatives to Control Retail Drug Prices. Health Marketing Quarterly. 10, 241-258.
Pelton, L. E., Strutton, D., Smith, M. (1993). Future Pharmacists and Public Policy Initiatives to Control Retail Drug Prices: A Political Economy Framework. Health Marketing Quarterly. 10(3/4), 241-259.
Strutton, D., Pelton, L. E., Lumpkin, J. (1993). Internal and External Country of Origin Stereotypes in the Global Marketplace: Effects and Implications for the Domestic Promotion of US Automobiles. Journal of Global Marketing. 7(3), 61-77.
Strutton, D., Pelton, L. E., Lumpkin, J. (1993). Promoting Generic Products in the Health Care Marketplace: Who Are the Generic Prone and How to Reach Them?. Journal of Promotion Management. 2(1), 105-12.
Pelton, L. E., Strutton, D., Barnes, J. H., True, S. L. (1993). Relationship Between Referents, Opportunity, Rewards and Punishments on Consumers' Attitudes Toward Recycling: A Structural Equation Approach. Journal of Macromarketing. 13(Spring), 60-74.
Strutton, D. H., Pelton, L. E. (1993). Southeast Asia Consumer Perceptions of American and Japanese Imports: The Influence on Country-of-Origin Effects. Journal of International Consumer Marketing.
Strutton, D., Pelton, L. E., Tudor, R. (1993). Southeast Asian Consumer Perceptions of American and Japanese Imports: The Influence of Country-of-Origin Effects. Journal of International Consumer Marketing. 6(1), 67-86.
Strutton, D., Pelton, L. E., Lumpkin, J. (1993). The Influence of Psychological Climate on Conflict Resolution in Franchising Channels. Journal of The Academy of Marketing Science. 21(3), 209-17.
Strutton, H., Pelton, L. E., Lumpkin, J. R. (1993). The influence of Psychological Climate on Conflict Resolution Strategies in Franchising Relathionship. Academy of Marketing Studies Journal. 21(2), 201-217.
Strutton, D., Pelton, L. E., Toma, A. (1993). The Relationship Between Psychological Climate and Salesperson-Sales Manager Trust in Sales Organizations. Psychological Reports. 72, 931-939.
Pelton, L. E., Strutton, D., Smith, M. (1993). A Political Economy Perspective on Why Pharmacists May Be Reluctant to Dispense Generic Medications. Journal of Hospital Marketing. 9(Fall/Winter), .
Strutton, D., Pelton, L. E., Lumpkin, J. (1993). The Relationships Between Organizational Psychological Climate and Salesperson-Sales Manager Trust. Journal of Personal Selling and Sales Management. 13(Fall), 1-14.
Rawwas, M., Strutton, D., Pelton, L. E. (1993). Ethical Attitudes of Mental Health Practitioners: Balancing Therapeutic Practices and Treatments. Journal of Business Ethics. 13(August), 597-608.
Strutton, D., Pelton, L. E., Lumpkin, J. (1992). The Effect of Consumer Perceptions on Generic OTC Usage Among the Elderly. Health Marketing Quarterly. 10(1/2), 169-184.
Strutton, D., Pelton, L. E. (1992). The Influence of Older Consumers' Information Search Activities on Their Use of Health Care Innovations. Health Marketing Quarterly. 9(3/4), 67-84.
Pelton, L. E., Smith, M. (1991). Ethical Ideology and Product Confidence: Future Pharmacists' Attitudes Toward Generic Drug Substitution. Health Marketing Quarterly. 8(3/4), 181-92.
Manuscript
Brockett, P., Coughlan, A. T., Ferrell, L., Ferrell, O., Golden, L., Ingene, C., Pelton, L. E., Peterson, R. A. (2020). Direct Selling Under Scrutiny: Assessing Analytic Direct Selling Models. Social Science Research. SSNR.
Other Publications
Pelton, L. E., Young, J. (1997). Business Alliances: Insights from the Military Arena. Journal of Marketing Research. 13, 211-231. SAGE Publishing.
Pelton, L. E. (1996). Marketing Mix in the New Millennium. (December), . Marketing Institute of Singapore.
Pelton, L. E., Strutton, D., Vittel, S. (1995). Making an Impact on the Shoplifter. International Journal of Retail & Distribution Management. Retail Insights(Spring), 12-13.
Pelton, L. E., Tudor, R. (1991). Mapwise 2.03: Perceptual Mapping for Correspondence Analysis. Journal of The Academy of Marketing Science. 19(4), 383-389.
Other publication
Pelton, L. E., Strutton, D. (1996). Relationship Marketing: Bridging Quality, Customer Service and Marketing Together. International Business Review. 78-82.
Other publications
Pelton, L. E. (1997). Marketing: From Advertising to Zen: A Pre-Ambler to the Discipline. Journal of Marketing. 61(3/July), 115-116.
Awarded Grants
Contracts, Grants and Sponsored Research
Fellowship
Pelton, L. E., "Faculty Development Leave," Sponsored by Li and Fung Pte. Ltd, International, $25000 Funded. (2017).
Pelton, L. E., "Faculty Development Leave," Sponsored by Crest Foods Foundation, State, $12500 Funded. (2016 – 2017).
Grant - Research
Pelton, L. E., Chowdhury, J., "NextGen Course ReDesign Grant (through C.L.E.A.R.)," Sponsored by University of North Texas Office of the Provost, State, $5000 Funded. (2012 – 2012).
Ertekin, S., Pelton, L. E., "Research Development Grant," Sponsored by Missouri Southwestern State University, State, $4800 Funded. (2012 – 2012).
Pelton, L. E., "N-Gen Faculty Fellowship," Sponsored by University of North Texas C.L.E.A.R. through Office of the Provost, State, $1000 Funded. (2010 – 2010).
Pelton, L. E., "N-Gen Faculty Fellowship," Sponsored by University of North Texas C.L.E.A.R. through Office of the Provost, State, $1000 Funded. (2009 – 2009).
Pelton, L. E., "Senior N-Gen Fellow, N-Gen Fellowship (Culture and Consumption)," Sponsored by UNT C.L.E.A.R., Funded. (2009 – 2009).
Pelton, L. E., Chowdhury, J., "Learning Enhancement Grant," Sponsored by CLEAR, Funded. (2007 – 2007).
Pelton, L. E., "Cheung Foundation Supplement," Sponsored by Cheung Foundation, International, $100000 Funded. (2006 – 2007).
Ganesh, G., Pelton, L. E., "Learning Enhancement Grant," Sponsored by UNT CLEAR, Funded. (2005 – 2005).
Pelton, L. E., "Other Publications," Funded. (2003 – 2003).
Pelton, L. E., "U.S. Department of Education Grant OMB No. 1875-0106," Sponsored by GOV-Department of Education (DE), Federal, $194437.65 Funded. (1999 – 2003).
Pelton, L. E., "Supplemental Faculty Research Grant," Sponsored by University of North Texas, University of North Texas, $1000 Funded. (1999).
Pelton, L. E., "Developing Scholars Award," Sponsored by University of North Texas, State, $7500 Funded. (1998 – 1998).
Pelton, L. E., "Professional Development Institute Grant," Sponsored by University of North Texas, State, $10000 Funded. (1998 – 1998).
Pelton, L. E., "Summer Research Grant," Sponsored by University of North Texas, State, $5000 Funded. (1998 – 1998).
Pelton, L. E., Erramilli, K., Tan, W., "Overseas United Bank National University of Singapore," Sponsored by Overseas United Bank, International, $50000 Funded. (1997 – 1997).
Pelton, L. E., "Research Initiation Grant," Sponsored by University of North Texas, State, $10500 Funded. (1995 – 1995).
Pelton, L. E., "Summer Research Grant," Sponsored by University of North Texas, State, $5000 Funded. (1995 – 1995).
Pelton, L. E., "Supplemental Faculty Research Grant," Sponsored by University off North Texas, $2500 Funded. (1995 – 1995).
Pelton, L. E., "Augusta State University Foundation, Faculty Development," Sponsored by Augusta State University Foundation, State, $1500 Funded. (1993 – 1993).
Pelton, L. E., "Faculty Research and Development Committee, Augusta State University," Sponsored by Augusta State University, $1000 Funded. (1992 – 1992).
Pelton, L. E., "Faculty Research and Development, Augusta State University," Sponsored by Augusta State University, State, $5000 Funded. (1992 – 1992).
Pelton, L. E., "Research Institute of Pharmaceutical Science, University of Mississippi," Sponsored by University of Mississippi, State, $2137 Funded. (1992 – 1992).
Pelton, L. E., "Research Institute of Pharmaceutical Science, University of Mississippi," Sponsored by University of Mississippi, State, $2137 Funded. (1991 – 1991).
Pelton, L. E., "School of Business, Augusta State University," Sponsored by Augusta State University, State, $4200 Funded. (1991 – 1991).
Grant - Teaching
Pelton, L. E. (Principal), "Charn Uswachoke International Education," Sponsored by UNT International, University of North Texas, $2200 Funded. (September 2021 – August 2022).
| Overall Summative Rating |
Challenge and Engagement Index |
Response Rate |
|---|---|---|
out of 5 |
out of 7 |
% of students responded |
- Overall Summative Rating (median):
This rating represents the combined responses of students to the four global summative items and is presented to provide an overall index of the class’s quality. Overall summative statements include the following (response options include a Likert scale ranging from 5 = Excellent, 3 = Good, and 1= Very poor):- The course as a whole was
- The course content was
- The instructor’s contribution to the course was
- The instructor’s effectiveness in teaching the subject matter was
- Challenge and Engagement Index:
This rating combines student responses to several SPOT items relating to how academically challenging students found the course to be and how engaged they were. Challenge and Engagement Index items include the following (response options include a Likert scale ranging from 7 = Much higher, 4 = Average, and 1 = Much lower):- Do you expect your grade in this course to be
- The intellectual challenge presented was
- The amount of effort you put into this course was
- The amount of effort to succeed in this course was
- Your involvement in course (doing assignments, attending classes, etc.) was