Skip to main content

Dr. JiYoung Kim

Professor

University of North Texas

Department of Merchandising and Digital Retailing

(940) 565-3344

Email: JiYoung.Kim@unt.edu

Education

  • PhD, Ohio State University, 2008
    Major: Textiles and Clothing
  • MS, Oklahoma State University, 2005
    Major: Design, Housing and Merchandising
  • BS, Yonsei University, 2003
    Major: Clothing and Textiles

Professional Positions

  • Assistant Professor, University of North Texas. University of North Texas. (2008 - 2014).

    • Academic - Post-Secondary

  • Associate Dean, University of North Texas. University of North Texas. (2024 - Present).
  • Professor, University of North Texas. University of North Texas. (2022 - Present).
  • Graduate Program Coordinator, University of North Texas. University of North Texas. (2021 - 2023).
  • Associate Professor, University of North Texas. University of North Texas. (2014 - 2022).
  • Assistant Chair, University of North Texas. University of North Texas. (2017 - 2019).
  • Merchandising Program Coordinator, University of North Texas. University of North Texas. (2016 - 2019).
  • Acting Chair, University of North Texas. University of North Texas. (2015 - 2016).
  • Assistant Chair, University of North Texas. University of North Texas. (2014 - 2015).

Professional Memberships

  • American Collegiate Retailing Association. (2008 - Present).
  • International Textiles and Apparel Associations. (2004 - Present).

Development Activities

  • Workshop, TAPAC 2022 Webinar #1 Mission/Vision/Values/Strategic Plan, International Textile and Apparel Association. United States of America. (June 2022 - June 2022).
  • Workshop, Grams training 424 proposals, UNT Office of Research and Innovation. United States of America. (February 2022 - February 2022).
  • Workshop, Grams training- budget building, UNT Office of Research and Innovation. United States of America. (February 2022 - February 2022).
  • Workshop, ESRI Geography Analytics Workshop, Global Digital Retailing Research Center, UNT. United States of America. (September 2019 - September 2019).
  • Self-Study Program, Tableau Training, Tableau online community, Coursera. United States of America. (August 2018 - August 2018).

Teaching

Teaching Experience

    University of North Texas

  • CEXM 4440 - Consumer Analytics and Data Visualization, 1 course.
  • CMHT 3950 - Creating Consumer Experiences, 1 course.
  • CMHT 3996 - Honors College Mentored Research Experience, 1 course.
  • CMHT 4000 - Global Discovery in Merchandising and Hospitality Management, 1 course.
  • CMHT 5000 - Global Discovery in Merchandising and Hospitality Management, 1 course.
  • CMHT 5300 - Research Methods in Merchandising and Hospitality Management, 22 courses.
  • CMHT 5550 - Promotional Strategies, 2 courses.
  • DRTL 4660 - Advanced Merchandising Applications, 2 courses.
  • HFMD 4660 - Advanced Merchandising Applications, 1 course.
  • MDSE 2750 - Consumers in a Global Market, 1 course.
  • MDSE 3750 - Consumer Studies, 1 course.
  • MDSE 3850 - Promotion of Apparel and Home Furnishings, 1 course.
  • MDSE 4001 - New York Study Tour for Merchandising & Digital Retailing, 1 course.
  • MDSE 4560 - Sustainable Strategies in Merchandising, 23 courses.
  • MDSE 4660 - Advanced Merchandising Applications, 6 courses.
  • MDSE 4900 - Special Problems, 4 courses.
  • MDSE 5330 - Consumer Analytics and Data Visualization, 3 courses.
  • MDSE 5500 - Merchandising Strategies, 1 course.
  • MDSE 5560 - Sustainable Strategies in Merchandising, 14 courses.
  • MDSE 5790 - Field Experience in Merchandising, 6 courses.
  • MDSE 5900 - Special Problems in Merchandising, 4 courses.
  • MDSE 5910 - Special Problems in Merchandising, 3 courses.
  • MDSE 5920 - Problem in Lieu of Thesis, 9 courses.
  • MDSE 5950 - Master's Thesis, 5 courses.
  • RETL 4330 - Consumer Analytics and Data Visualization, 8 courses.
  • SMHM 2350 - Hot Topics, Cool Trends, 1 course.
  • SMHM 3350 - Historic & Contemporary Styles of Apparel, 5 courses.
  • SMHM 3850 - Promotion of Apparel and Home Furnishings, 8 courses.
  • SMHM 4660 - Advanced Merchandising Applications, 3 courses.
  • SMHM 5300 - Research Methods in Merchandising and Hospitality Management, 2 courses.
  • SMHM 5550 - Promotional Strategies, 8 courses.
  • SMHM 5920 - Problem in Lieu of Thesis, 5 courses.
  • SMHM 5950 - Master's Thesis, 2 courses.

Non-Credit Instruction

  • Other, (January 2019 - May 2019).
  • Other, (January 2018 - May 2018).

Directed Student Learning

  • Master's Thesis Committee Member, "Perceived Value and Repeat Purchase Intent of Educational Conference Attendees: The Role of Event Features," Hospitality, Event and Tourism Management. (August 2023).
  • Supervised Research, "Generation Z’s perception toward Recommerce," Merchandising and Digital Retailing. (August 2023).
  • Directed Individual/Independent Study, "Does the presence of an employee at the self-service checkout improve the customer's attitude toward self-service technology?," Merchandising and Digital Retailing. (January 2023 - May 2023).
  • Master's Thesis Committee Member, "Revving Up Revenue: Unlocking the Power of Cancellation Policies on Booking Intentions," Hospitality, Event and Tourism Management. (August 2022 - May 2023).
  • Supervised Research, "Brand Image and Core Values: Social Media Marketing Analysis," Merchandising and Digital Retailing. (August 2022 - May 2023).
  • Directed Individual/Independent Study, "Are the in-store technologies taking away human jobs? The role of consumer reflexivity and retailer image on the perception toward the role of in-store technology," Merchandising and Digital Retailing. (August 2022 - December 2022).
  • Master's Thesis Committee Member, Design. (July 2022 - December 2000).
  • Master's Thesis Committee Member, "Exploring the Circularity Model of Sustainable Consumption of Fast Fashion," Merchandising and Digital Retailing. (August 2021 - May 2022).
  • Supervised Research, "Brand Trust in the Path to Purchase Through Social Media: Consumer’s Trust and Purchase Intention on Instagram’s Social Shopping Platform," Merchandising and Digital Retailing. (August 2021 - May 2022).
  • Supervised Research, "Celebrity Endorsements for Instagram Stories: The Impact on Brand Identification, Trust, And Emotion," Merchandising and Digital Retailing. (August 2021 - May 2022).
  • Supervised Research, "The Effect of the Instagram Checkout Feature Option on Perceived Usefulness, Perceived Ease of Use, Perceived Risk and the Attitudinal and Behavioral Outcome towards the Instagram Platform," Merchandising and Digital Retailing. (August 2021 - May 2022).
  • Directed Individual/Independent Study, "How did COVID-19 reshape consumer consideration of CSR in their purchase decision? The mediating role of brand identification," Merchandising and Digital Retailing. (January 2021 - May 2021).
  • Master's Thesis Committee Member, "Exploring the impacts of Covid-19 on hotel booking intentions: an application of the protection motivation theory," Hospitality, Event and Tourism Management. (August 2020 - December 2020).
  • Directed Individual/Independent Study, "Hope, Fear, and Consumer Behavioral Change amid COVID-19: Application of Protection Motivation Theory," Merchandising and Digital Retailing. (May 2020 - August 2020).
  • Master's Thesis Committee Chair, "o Effects of customer’s evaluations about Instagram attributes towards purchase intentions for small apparel retailers.," Merchandising and Digital Retailing. (May 2019 - December 2019).
  • Master's Thesis Committee Chair, "o The Acceptance and Usage Intention of Menstrual Underwear," Merchandising and Digital Retailing. (May 2019 - December 2019).
  • Directed Individual/Independent Study (PILOT), "Sustainability vs. Quality vs. Price: what matters for consumers when buying clothes?," Merchandising and Digital Retailing. (January 2019 - May 2019).
  • Master's Thesis Committee Member, "The effects of reward types on customer loyalty in integrated resorts," Hospitality, Event and Tourism Management. (September 2018 - May 2019).
  • Directed Individual/Independent Study, "Corporate Social Media Communication Strategy: Case Study of Fashion Blogs employing CHV and AIDA Model.," Merchandising and Digital Retailing. (August 2017 - December 2017).
  • Directed Individual/Independent Study, "VR technology and its impact on corporate branding strategy," Merchandising and Digital Retailing. (January 2017 - December 2017).
  • Directed Individual/Independent Study, "The impact of Immersive Virtual Environment Technology Marketing in shaping consumer brand experience," Merchandising and Digital Retailing. (August 2016 - December 2016).
  • Directed Individual/Independent Study, "Exploring the Impacts of Brand Responses to Consumer Comments on Fashion Brand’s Blog page on Engagement Intention," Merchandising and Digital Retailing. (August 2015 - December 2015).
  • Directed Individual/Independent Study, "Building Structural, Cognitive and Relational Social Capital through Fashion Blogs," Merchandising and Digital Retailing. (January 2014 - May 2014).
  • Supervised Research, Merchandising and Digital Retailing. (January 2014 - May 2014).
  • Master's Thesis Committee Chair, "Facebook Marketing: Effect of Other-Consumer's Postings and Type of BRand Comment on BRand Trust and Purchase Intention," Merchandising and Digital Retailing. (January 2013 - December 2013).
  • Master's Thesis Committee Chair, "Exploring the Impactrs of a Blog's MEssaging Signals on Consume Response and Engagement Intentions," Merchandising and Digital Retailing. (January 2013 - December 2013).
  • Supervised Research, "Farmer's Market: Channel-Product Category Association Perspective," Merchandising and Digital Retailing. (August 2012 - December 2012).
  • Supervised Research, Merchandising and Digital Retailing. (August 2012 - December 2012).
  • Supervised Research, Merchandising and Digital Retailing. (January 2012 - May 2012).
  • Master's Thesis Committee Member, Merchandising and Digital Retailing. (January 2011 - December 2011).
  • Supervised Research, "Mobile Learning," Merchandising and Digital Retailing. (January 2011 - May 2011).
  • Supervised Research, Merchandising and Digital Retailing. (August 2010 - May 2011).
  • Supervised Research, Merchandising and Digital Retailing. (August 2010 - December 2010).

Awards and Honors

  • Nominated for Mid-Career Excellence Award, International Textile and Apparel Association. (2022).
  • Distinguished Paper Award, International Textile and Apparel Association. (November 2020).
  • Academic Affairs Fellow, Office of Provost and Vice President for Academic Affairs. (August 2019).
  • Leadership Fellow, Office of Faculty Success, University of North Texas. (2014).
  • Best Paper, ACRA. (2013).
  • Distinguished Scholar, The Korean Society of Clothing and Textile. (2012).
  • Paper of Distinction, International Textile and Apparel Association. (2012).
  • Highly Commended Award Winner, Emerald Publishing Literati Network Awards for Excellence 2011. (2011).
  • Best Paper Award, American Collegiate Retailing Association. (2009).
  • The Department of Consumer Sciences Graduate Student Award, The Ohio State University. (2008).
  • College of Education and Human Ecology Graduate Fellowship, The Ohio State University. (2007).
  • Consumer Sciences Graduate Research Award, The Ohio State University. (2007).
  • Runner up for the Best Paper Award, American Collegiate Retailing Association. (2006).
  • Best Paper Award, International Textiles and Apparel Association. (2005).

Research

Published Intellectual Contributions

    Abstracts and Proceedings

  • Gam, H., Kim, J., Trippeer, B., , p.y. (2021). Creating Cooperative Learning Environment through Cotton Capsule Wardrobe Project. Other. Conference Proceedings of the 2020 ITAA Conference: Pivoting for the Pandemic. 2020 (1) Iowa, Iowa State Digital Press. https://www.iastatedigitalpress.com/itaa/article/id/12130/

    • Book Chapter

  • Kim, J., Zorola, M. (2018). Sustainable Innovation in the Apparel Supply Chain: Case Study on TAL Apparel Limited. Springer.

    • Conference Proceeding

  • Zeng, X., Kim, J., Yang, K., Cheng, H. (2016). Fashion blogs: Effects of blogging motivation and social capital on attitude and blog engagement. Global Marketing Conference (GMC).
  • Yang, K., Kim, J., Yang, Y., Pookulangara, S.A. (2016). Locavore movement through the lens of self- determination theory.. American Collegiate Retailing Association (ACRA).
  • Yang, K., Kim, J. (2016). Mobile shopping site attributes and value forming service satisfaction.. American Collegiate Retailing Association (ACRA).
  • Yang, K., Kim, J., Pookulangara, S.A. (2015). Local store website attributes promoting locavore movement. The European Institute of Retailing and Services Studies.

    • Journal Article

  • Hernandez-Calderon, A., Leung, X.Y., Kim, J. (2023). Hotel guests’ intention to stay during the pandemic: A comparison of frequent versus non-frequent travelers. Journal of Hospitality and Tourism Management. 56 48-57.
  • Min, J., Kim, J., Yang, K. (2023). CSR attributions and the moderating effect of perceived CSR fit on consumer trust, identification, and loyalty. Journal of Retailing and Consumer Services. 72 (May 2023) 103274.
  • Kim, J., Leung, X., McKneely, B. Transforming Consumers’ Instagram Engagement to Purchase Intention of Small Fashion Brands: The Mediating Effects of Brand Identification and Brand Trust.. Journal of Fashion Marketing and Management.
  • Kim, J., Yang, K., Min, J. (2022). Hope, fear, and consumer behavioral change amid COVID-19: Application of protection motivation theory. International Journal of Consumer Studies. 46 (2) 558-574. Wiley. https://doi.org/10.1111/ijcs.12700
  • Min, J., Yang, K., Kim, J. (2022). The role of perceived vulnerability in restaurant customers’ co-creation behavior and repatronage intention during the COVID-19 pandemic. Journal of Vacation Marketing. 28 (1) 38-51. Sage Journals. https://doi.org/10.1177/13567667211014932
  • Leung, X.Y., Kim, J., Heitman, S. (2022). Rethinking common ingroup identity model in minority restaurant messages: The moderating role of moral identity. International Journal of Hospitality Management. 107 103352. https://doi.org/10.1016/j.ijhm.2022.103352
  • Kim, J., Ha, S. (2021). Effects of corporate social responsibility and performative actions on retailer legitimacy and consumer loyalty. International Journal of Marketing Studies. 12 (3) Online First.
  • Yang, K., Kim, J., Min, J., Hernandez-Calderon, A. (2021). Effects of retailers' service quality and legitimacy on behavioral intention: The role of emotions during COVID-19. The Service Industries Journal. 41 (1-2) 84-106. Taylor and Francis. https://doi.org/10.1080/02642069.2020.1863373
  • Min, J., Kim, J., Yang, K. (2021). How generations differ in coping with a pandemic? The case of restaurant industry. Journal of Hospitality and Tourism Management. 48 (September) 280-288. Elsevier. https://doi.org/10.1016/j.jhtm.2021.06.017
  • Kim, J., Min, J., Le, L. (2021). Impacts of brand familiarity and responses on perceived brand credibility, similarity, and blog recommendation intention: a study of corporate blogs.. Journal of Fashion Marketing and Management. 26 (2) 328-343.
  • Gam, H., Kim, J., Trippeer, B.C. (2021). Developing a cooperative learning project: Bridging the design, merchandising, and retail process. International Journal of Fashion Design, Technology and Education. (1) 1-11.
  • Mckneely, B., Kim, J., Leung, X., Pookulangara, S.A. (2020). Social Capital on Instagram: Application for Small Apparel Retailers,. Journal of Marketing Development and Competitiveness. 14 (4) 22-38. https://libproxy.library.unt.edu/login?url=https://www.proquest.com/scholarly-journals/social-capital-on-instagram-application-small/docview/2460117853/se-2?accountid=7113
  • Kim, J., Yang, K., Zeng, X., Cheng, H. (2020). The influence of perceived benefit on structural, cognitive and relational social capital in fashion blogs; the study of female users.. Journal of Fashion Marketing and Management. Online first
  • Kim, J., Melton, R., Min, J., Kim, B. (2020). Who Says What?: Exploring the Impacts of Content Type and Blog Type on Brand Credibility, Brand Similarity and eWOM Intention. Journal of Fashion Marketing and Management. 24 (4) 611-630. Emerald Insight. https://doi.org/10.1108/JFMM-03-2019-0041
  • Yang, K., Kim, J., Castillo, Y., Tsai, Y. (2019). Mobile shopping site attributes creating user value and service satisfaction. 8 (1) 44-54.
  • Kim, H.M., Kim, J., Oh, K., Jung, H. (2016). Adoption of green textile products: Motivating consumer attitude with the Value-Belief-Norm framework. 34 (4) 239-256. SAGE. sagepub.com/journals
  • Kim, J., Jung, Y. (2016). Facebook marketing for fashion apparel brands: effect of other consumer’s postings and type of brand comment on brand trust and purchase intention. Journal of Global Fashion Marketing. 7 (3) 196-201.
  • Kim, H. & Huang, R. From Gamers to Shoppers: Impacts of Relational Social Capital and Virtual Engagement on Social Shopping Behaviors in QQ China.
  • Kim, J., Ha, S. & Fong, C.. (2014). Retailers' CSR: The effects of legitimacy and social capital in an institutional environment. International Journal of Retail and Distribution Management. 42 (2) 131-150. International Journal of Retail and Distribution Management.
  • Pookulangara, S.A., Kim, J., Josiam, B.M., Thombre, A. (2014). Intent to purchase from 3-D virtual environments: An exploratory study. Journal of Global Fashion Marketing. 5 (4) 269-282. Informa UK Limited. http://dx.doi.org/10.1080/20932685.2014.927659
  • Kim, J. & Lennon, S.. (2013). Effects of Reputation and Website Attributes on Consumers' Emotion, Perceived Risk and Purchase Intention: Based on the Stimulus-Organism-Response Model..
  • Yang,K. & Kim, B. (2013). Online retailer reputation and consumer response: Examining the cross cultural difference.
  • Kim, H. & Yang, K.. (2013). Profiling customer engagement with "Snuggie" experience in social media.
  • Kim, B., Kim, J & Kan, Y-Y. (2012). Analysis of Consumer Preferences for Cosmetic Essence-for-men via Choice-based Conjoint wtith New Design of Choice Sets.
  • Yang, K. & J.Kim. (2012). Creating Value in Mobile Learning: Application of the Means-End-Value Hierarchy Model.
  • Kim, H., Kim, J. & Huang, R.. (2012). From gamers to shoppers: impacts of relational social capital and virtual engagement on social shopping behaviors in QQ China..
  • Huang, R., Kim, H.. (2012). Relational Social capital in the Virtual Network of QQ China: Transforming into Consumer Virtual Engagements and Purchase Intentions..
  • Kim, J. (2012). Sustainable Strategies in Merchandising: Experiential Learning in an Online Class.
  • Kim, J. & Stoel, L.. (2010). Factors Contributing to Rural Consumer's Inshopping Behavior: Effects of Institutional Environment and Social Capital.
  • Jin, B., Park, J. & Kim, J.. (2010). Joint influence of online store attributes and offline operations on performance of multichannel retailers.
  • Jin, B & Kim, J.. (2010). Multichannel versus pure e-tailers in Korea: Evaluation of online store attributes and their impacts on e-loyalty ..
  • Kim, J. & Stoel, L.. (2009). Effects Of Institutional Environment And Social CapitalOn Rural Consumers' Inshopping Behavior ..
  • Kim, J. Jin, B. & Swinney, J.. (2009). The role of retail quality, e-satisfaction and e-trust in online loyalty development process.
  • Tunc-Ozdemir, M., Miller, G., Song, L., Kim, J., Sodek, A., Koussevitzky, S., Misra, A.N., Mittler, R., Shintani, D. (2009). Thiamin confers enhanced tolerance to oxidative stress in Arabidopsis.. Plant Physiology. 151 (1) 421-32.
  • Nam, J., Hamlin, R., Gam, H., Kang, J., Kim, J., Kumphai, P., Starr, C. & Richards, L.. (2005). The fashion conscious behaviors of mature female consumers.. International Journal of Consumer Studies. 31 (1) 102-108.
  • Yi, W., Yu, S., Lee, W., Han, I.T., Jeong, T., Woo, Y., Lee, J., Jin, S., Choi, W., Heo, J., Jeon, D., Kim, J. (2001). Secondary electron emission yields from MgO deposited on carbon nanotubes. Journal of Applied Physics. 89 (7) 4091-4095. AIP Publishing. http://dx.doi.org/10.1063/1.1351862

    • Written Case with Instructional Material

  • Kim, J., Jestratijevic, I., Pookulangara, S.A. (2024). Recommerce is Changing the Face of Global Fashion Retail. Recommerce research for NRF.

Presentations Given

    Invited Talk

  • Kim, J. (Author & Presenter), 2012 University Forum on Teaching and Learning, Sustainable Strategies in Merchandising: Experiential Learning in an Online Class, UNT, Denton, TX, United States of America. (2012 - 2012).
  • Kim, J. (Author & Presenter), Korean Society of Clothing and Textile 2012 conference, Building Consumer Social Capital: Its Effect on Retailer Socially Responsible Actions and Legitimization, Korean Society of Clothing and Textile 2012 conference, Seoul, Korea, Korea, South. (2012 - 2012).
  • Kim, J. (Author & Presenter), Korean Society of Clothing and Textile 2012 conference, Experiential Learning, Korean Society of Clothing and Textile 2012 conference, Seoul, Korea, Korea, South. (2012 - 2012).

    • Oral Presentation

  • Kim, J. (Author & Presenter), Pookulangara, S.A. (Author), Jestratijevic, I. (Author), International Conference on Clothing and Textiles, Jeju, Korea. (R/I)., Circular Business Model in the Fashion Industry., ICCT, Jeju, Korea, Korea, South. (2024 - 2024).
  • Swartwout, A. (Author & Presenter), Kim, J. (Author), Association of Collegiate Marketing Educators, Brand Trust in the Path to Purchase Through Social Media: Consumer’s Trust and Purchase Intention on Instagram’s Social Shopping Platform., Association of Collegiate Marketing Educators, Houston, TX, United States of America. (2023 - 2023).
  • Min, J. (Author), Kim, J. (Author & Presenter), Yang, K. (Author), International Textile and Apparel Association Annual Conference, Earning Customer Loyalty Through CSR Attribution, Trust, and Identification, International Textile and Apparel Association, Denver, CO, United States of America. (2022 - 2022).
  • Kim, J. (Author & Presenter), Yang, K. (Author), Min, J. (Author), International Textile and Apparel Association Annual Conference, I Feel Betrayed: Consumer Moral Responses to the Fashion Industry's Socially Irresponsible Actions Amid COVID-19., International Textile and Apparel Association, Denver, CO, United States of America. (2022 - 2022).
  • Leung, X.Y. (Author & Presenter), Kim, J. (Author), Heitman, S. (Author), 2022 Annual Travel and Tourism Research Association (TTRA) Conference, How minority-owned restaurant appeal to White customers: An application of common ingroup identity model, Victoria, British Columbia, Canada / Virtual, Canada. (2022 - 2022).
  • Hernandez Calderon, A. (Author & Presenter), Leung, X. (Author), Kim, J. (Author), Kennon, L.R. (Author), 2021 West Federation CHRIE Conference, Exploring the impacts of COVID-19 on hotel booking intentions: An application of the Protection Motivation Theory, Virtual, United States of America. (2021 - 2021).
  • Phan, E. (Author), Kim, J. (Author & Presenter), Gam, H. (Author), Hawley, J. (Author), International Textile and Apparel Association Annual Meeting, The Acceptance and Usage Intention of Menstrual Underwear., International Textile and Apparel Association, Virtual, United States of America. (2020 - 2020).
  • Kim, J. (Author), Min, J. (Author & Presenter), Yang, K. (Author & Presenter), Global Marketing Conference, Hope, fear, and consumer behavioral change amid COVID-19: A conceptual model based on the protection motivation theory., Seoul, Republic of Korea, Korea, South. (2020 - 2020).
  • McKneely, B. (Author), Kim, J. (Author & Presenter), Pookulangara, S. (Author), Leaung, X. (Author), Annual Conference, Social Capital on Instagram: Application for Small Apparel Retailers., Association of Collegiate Marketing Educators (ACME), San Antonio, TX, United States of America. (2020 - 2020).
  • Kim, J. (Author & Presenter), Ha, S. (Author), Cheng, H. (Author), Nix, K. (Author), Min, J.E. (Author), Global Marketing Conference, Impact of Immersive Virtual Environment Technology (IVET) Experience on Brand Attitude and Purchase Intention, GAMMA, Tokyo, Japan, Japan. (2018 - 2018).
  • Kim, J. (Author & Presenter), Ha, S. (Author), Cheng, H. (Author), Nix, K. (Author), Min, J.E. (Author), Global Marketing Conference, Virtual Reality (VR) in marketing: Shaping consumer brand experience, GAMMA, Tokyo, Japan, Japan. (2018 - 2018).
  • Zeng, X. (Author), Kim, J. (Author & Presenter), Yang, K. (Author), Chenge, H. (Author), Global Marketing Conference, Fashion Blogs: Effects of blogging motivation and social capital on attitude and Blog engagement, Hong Kong, Hong Kong. (2016 - 2016).
  • Le, L. (Author & Presenter), Kim, J. (Author), Global Marketing Conference, Impacts of brand awareness and brand responses via blog page on Millennial’s blog engagement: Implications to the fashion industry., Hong Kong, Hong Kong. (2016 - 2016).
  • Yang, K. (Author & Presenter), Kim, J. (Author), Yang, Y. (Author), Pookulangara, S.A. (Author), American Collegiate Retailing Association 2016 Spring Conference, Locavore Movement Through the Lens of Self-determination Theory., Bloomington, MN, United States of America. (2016 - 2016).
  • Yang, K. (Author & Presenter), Kim, J. (Author), American Collegiate Retailing Association 2016 Spring Conference, Mobile Shopping Site Attributes and Values Forming Service Satisfaction, Bloomington, MN., United States of America. (2016 - 2016).
  • Kim, J. (Author & Presenter), Higgins, K. (Author), AMA/ACRA conference, Effect of Perceived Fit and Attribution of CSR Programs on Brands’ Moral Legitimacy, Customer Satisfaction and Brand Loyalty., Miami, FL., United States of America. (2015 - 2015).
  • Kim, H. (Author & Presenter), Kim, J. (Author & Presenter), Oh, K. (Author), Jung, H. (Author), American Collegiate Retailing Association 2014 Spring Conference, Green Leather for a Green Economy: Taking a Value-Belief-Norm approach to Consumer Acceptance Attitude, American Collegiate Retailing Association 2014 Spring Conference, Dallas, TX, United States of America. (2014 - 2014).
  • Jung, Y. (Author & Presenter), Kim, J. (Author & Presenter), Global Fashion Management Conference, Building Social Capital in Fashion Facebook Brand Pages: Implication for Female Generation Y Consumers, London, England, United Kingdom. (2014 - 2014).
  • Melton, R. (Author & Presenter), Kim, J. (Author & Presenter), Pookulangara, S.A. (Author & Presenter), Josiam, B.M. (Author & Presenter), The 2014 Annual Conference of the American Collegiate Retailing Association (ACRA), Exploring the impacts of fashion blog type and blog message type on female consumer response toward the brand, Dallas, TX, United States of America. (2014 - 2014).
  • Jung, Y.J. (Author & Presenter), Kim, J. (Author & Presenter), Forney, J.A. (Author & Presenter), Josiam, B.M. (Author & Presenter), The 2014 Annual Conference of the American Collegiate Retailing Association (ACRA), Facebook marketing for fashion apparel brands: effect of other consumer's postings and type of brand comment on brand trust and purchase intention, Dallas, TX, United States of America. (2014 - 2014).
  • Yang, K. (Author & Presenter), Pookulangara, S.A. (Author), Kim, J. (Author), 2013 Fall ITAA conference, Promoting Locavore Movement via Digital Platforms, 2013 Fall ITAA conference, New Orleans, Louisiana, United States of America. (2013 - 2013).
  • Jung, Y. (Author & Presenter), Kim, J. (Author), 2013 Fall ITAA conference, Social Capital in Social Media and Its Effect on Brand Attachment and Purchase Intention., 2013 Fall ITAA conference, New Orleans, Louisiana, United States of America. (2013 - 2013).
  • Kim, J. (Author & Presenter), Ha, S. (Author), 2013 Fall ITAA conference, The Effect of Retailer Perceived Isomorphism and Performative Action on Legitimacy, Word-Of-Mouth and Purchase Intention, 2013 Fall ITAA conference, New Orleans, Louisiana, United States of America. (2013 - 2013).
  • Kim, J. (Author & Presenter), Luo, S. (Author), The European Institute of Retailing and Services Studies 2013 Conference, Sustainable Innovation in the Apparel Supply Chain: Case Study on Supplier Innovation., The European Institute of Retailing and Services Studies 2013 Conference, Philadelphia, PA, United States of America. (2013 - 2013).
  • Jung, Y. (Author), Kim, J. (Author & Presenter), Kim, H. (Author), The European Institute of Retailing and Services Studies 2013, Philadelphia, PA, The European Institute of Retailing and Services Studies 2013, Philadelphia, PA, United States of America. (2013 - 2013).
  • , R. (Author), Kim, H. (Author & Presenter), Kim, J. (Author), 2012 Fall ITAA Conference, Relational Social capital in the Virtual Network of QQ China: Transforming into Consumer Virtual Engagements and Purchase Intentions, 2012 Fall ITAA Conference, Honolulu, Hawaii., United States of America. (2012 - 2012).
  • Kim, H. (Author & Presenter), Kim, J. (Author), Huang, R. (Author), 2012 Global Marketing Conference, From gamers to shoppers: impacts of relational social capital and virtual engagement on social shopping behaviors in QQ China, 2012 Global Marketing Conference, Seoul, Korea, Korea, South. (2012 - 2012).
  • Kim, J. (Author & Presenter), Yang, K. (Author), Kim, B. (Author), 2012 Triennial AMA/ACRA conference, Cross-Cultural Difference of the Role of Reputation and Etail Quality in Consumers’ Emotional, Cognitive, and Behavioral Response., 2012 Triennial AMA/ACRA conference, Seattle, WA, United States of America. (2012 - 2012).
  • Huang, R. (Author), Kim, H. (Author & Presenter), Kim, J. (Author), 2012 Triennial AMA/ACRA conference, Prosumers in QQ China: Transforming Relational Social Capital to Transactional Capital with a Mediation of Virtual Engagements., 2012 Triennial AMA/ACRA conference, Seattle, WA, United States of America. (2012 - 2012).
  • Kim, J. (Author & Presenter), Fon, C. (Author), Reclaiming American Life: The Effects of Social Capital on Urban Consumer Support and Retailer’s Socially Responsible Actions., 2011 Fall ITAA Conference, Philadelphia, PA, United States of America. (2011 - 2011).
  • Kim, J. (Author & Presenter), 2010 Fall ITAA Conference, Sustainable Development and Its Impact on Consumers’ Perception toward Retailers’ Institutional Actions and Legitimacy, 2010 Fall ITAA Conference, Montreal, Quebec Canada, Canada. (2010 - 2010).
  • Kim, J. (Author & Presenter), Stoel, L. (Author), 2009 Fall AMS/ACRA Conference, Effects Of Institutional Environment And Social Capital On Rural Consumers’ Inshopping Behavior, 2009 Fall AMS/ACRA Conference, New Orleans, LA, United States of America. (2009 - 2009).
  • Kim, J. (Author & Presenter), Stoel, L. (Author), 2009 Spring ACRA Conference, The Effects of Institutional Action and Legitimacy on Rural Consumers’ Support towards the Local Retailer, 2009 Spring ACRA Conference, Las Vegas, NE, United States of America. (2009 - 2009).
  • Kim, J. (Author & Presenter), Lennon, S. (Author), 2007 Fall ITAA Conference, Does Familiarity Leads to Purchase?:Effects of Website Familiarity and Website Quality on Perceived Risk and Purchase Intention, 2007 Fall ITAA Conference, Los Angeles, LA, United States of America. (2007 - 2007).
  • Kim, J. (Author & Presenter), Stoel, L. (Author), 2007 Spring ACRA Conference, Developing a conceptual model to explain inshopping behaviors of rural consumers: social capital and institutional environment, 2007 Spring ACRA Conference, Chicago, IL, United States of America. (2007 - 2007).
  • Kim, J. (Author & Presenter), Lennon, S. (Author), 2006 Fall AMS/ACRA Conference, Effects of reputation and website quality on mood, perceived risk and purchase intention in online retailing context., 2006 Fall AMS/ACRA Conference, Orlando, FL, United States of America. (2006 - 2006).
  • Jin, B. (Author & Presenter), Park, J. (Author), Kim, J. (Author), 2006 Spring ACRA Conference, Cross-cultural examination of the relationships among Firm reputation, e-satisfaction, e-trust, and e-loyalty, 2006 Spring ACRA Conference, Bentonville, AR, United States of America. (2006 - 2006).
  • Kim, J. (Author & Presenter), Jin, B. (Author), 2005 Fall ITAA Conference, An integrative model of e-loyalty development process: the role of e-satisfaction, e-trust and e-loyalty, 2005 Fall ITAA Conference, Washington DC, United States of America. (2005 - 2005).
  • Jin, B. (Author), Kim, J. (Author & Presenter), 2005 Winter ACRA Conference, Profiles of Korean Multichannel versus Pure Online Shoppers, 2005 Winter ACRA Conference, New York, NY, United States of America. (2005 - 2005).
  • Nam, J. (Author & Presenter), Hamlin, R. (Author), Gam, H. (Author), Kang, J. (Author), Kim, J. (Author), Kumphai, P. (Author), Starr, C. (Author), Richards, L. (Author), 31st Annual Meeting and Educational Leadership Conference of the Association for Gerontology in Higher Education, The fashion conscious behaviors of mature female consumers., 31st Annual Meeting and Educational Leadership Conference of the Association for Gerontology in Higher Education, Oklahoma City, OK, United States of America. (2005 - 2005).

    • Panel Presentation

  • Kim, J. (Coordinator/Organizer), Pookulangara, S.A. (Author & Presenter), Williams, K. (Author & Presenter), Leading through COVID-19 Webinar, Resilience and Innovation in Retail and Hospitality, UNT CMHT, Zoom, United States of America. (2020 - 2020).

    • Paper

  • Gam, H. (Author & Presenter), Kim, J. (Author & Presenter), Trippeer, B. (Author & Presenter), Yao, P. (Author), 2020 Annual meeting of the International Textile and Apparel Association, Creating Cooperative Learning Environment through Cotton Capsule Wardrobe Project, International Textile and Apparel Association, Denver, CO, United States of America. (2020 - 2020).
  • Yang, K. (Author), Kim, J. (Author), Pookulangara, S.A. (Author), Local store website attributes promoting locavore movement, Canada. (2015 - 2015).
  • Kim, J. (Author), Pookulangara, S.A. (Author), Does Social Capital Matter?: Influence of Consumers' Perceived Social Capital on Retailer's Marketing Action, United States of America. (2009 - 2009).
  • Kim, J. (Author), Pookulangara, S.A. (Author), Does Social Capital Matter?: Influence of Consumers’ Perceived Social Capital on Retailer’s Marketing Action, United States of America. (2009 - 2009).

    • Poster

  • Kim, J. (Author & Presenter), Narro, M. (Author), Textile and Apparel Association Annual Meeting, Are the In-store Technologies Taking Away Human Jobs? How Expectation Toward the Retailer Alters the Consumer Reaction Towards In-store Technology, Textile and Apparel Association, Baltimore, WA, United States of America. (2023 - 2023).
  • Kim, J. (Author & Presenter), Yang, K. (Author), Min, J. (Author), International Textile and Apparel Association Annual Conference 8-11, How do consumers respond to labor issues in the apparel supply chain? The role of cognitive dissonance, moral disengagement, and moral responses, United States of America. (2023 - 2023).
  • Hernandez Calderon, A. (Author & Presenter), Leung, X. (Author), Kim, J. (Author), 28th Annual Graduate Student Research Conference in Hospitality and Tourism, Hotel guests’ intention to stay during a pandemic: A comparison of frequent versus infrequent travelers, Pomona, CA, United States of America. (2023 - 2023).
  • Navya, K. (Author), Santillana, A. (Author), Mann, A. (Author), Kim, J. (Author & Presenter), Annual Conference, Communicating Sustainable Practice Online: What are the most effective strategies?, International Textile and Apparel Association, Las Vegas, NV, United States of America. (2019 - 2019).
  • Kim, J. (Author & Presenter), Nix, K. (Author), Reddiboot, D. (Author), Annual Conference, Sustainable practice vs. Quality vs. Price: What Influences Millennial Consumers’ Choice?, International Textile and Apparel Association, Las Vegas, NV, United States of America. (2019 - 2019).
  • Kim, J. (Author & Presenter), Nix, K. (Author), Reddiboot, D. (Author), Annual Conference, Sustainable practice vs. Quality vs. Price: What Influences Millennial Consumers’ Choice?, International Textile and Apparel Association, Las Vegas, NV, United States of America. (2019 - 2019).
  • Kim, H. (Author), Kim, J. (Author & Presenter), Ran, H. (Author & Presenter), Annual Conference, Visualizing the #VR network on Tritter: Social Network Analysis., International Textile and Apparel Association, Las Vegas, NV, United States of America. (2019 - 2019).
  • Ruddock, M. (Author & Presenter), Kim, J. (Author), Global Marketing Conference, Understanding the effects of brand equity on the consumption of counterfeit luxury products, Hong Kong, Hong Kong. (2016 - 2016).

    • Webinar

  • Kim, J. (Author & Presenter), Cloud, R. (Author & Presenter), TAPAC- Textile and Apparel Programs Accreditation Commission, Aligning University Learning Outcomes and TAPAC Accreditation Learning Outcomes, ITAA- International Textile and Apparel Association, United States of America. (2022 - 2022).

Contracts, Grants, Sponsored Research

    Grant - Research

  • Kim, H. (Principal), Yang, K. (Co-Principal), Kim, J. (Co-Principal), Min, J. (Co-Principal), "Strengthening Urban Food System Resilience: The Development of Digital Platforms for Local Farmers' Markets," sponsored by CMHT Dean's Office, University of North Texas, $2000 Funded. (2023 - 2024).
  • Kim, J. (Principal), Min, J. (Co-Principal), Yang, K. (Co-Principal), "Consumer moral responses to the retail and hospitality industries’ socially irresponsible actions," sponsored by Center for Consumer Insights and Innovations, University of North Texas, $2250 Funded. (2022 - 2023).
  • Pookulangara, S.A. (Principal), , J. (Co-Principal), Jestratijevic, I. (Co-Principal), "Recommerce is changing the face of global fashion industry," sponsored by National Retail Foundation, National, $10500 Funded. ( - 2023).
  • Kim, J., Connors, P.L., Crutsinger, C.A., Yang, K., "Attributes of Transformative Leaders in Sustainable Food and Fiber Systems," sponsored by CMHT Faculty Collaborative Research Grant, Local, $2000 Funded. (2022 - 2023).
  • Leung, X. (Principal), Kim, J. (Co-Principal), "Comparing Data-Driven with Contextual Advertising for Small Restaurants," sponsored by Facebook Research, Private, $65726 Funded. (2020 - 2022).
  • Kim, J. (Principal), Gam, H. (Co-Principal), Xu, B. (Co-Principal), Trippeer, B.C. (Co-Principal), "Rethinking Cotton Learning: Innovation Through Collaboration," sponsored by Cotton Incorporated, Private, $46072 Funded. (2020 - 2020).
  • Kim, J. (Principal), Kim, H. (Co-Principal), Yang, K. (Co-Principal), Hequet, E. (Co-Principal), Bruder, K. (Co-Principal), Xu, B. (Co-Principal), "Edu Cotton: Collaborative Learning Environment," sponsored by Cotton Incorporated (Importer Support Program of the Cotton Research and Promotion Program), Private, $38615 Funded. (2019 - 2019).
  • Kim, J., Xu, B., "Cotton Sustainability: Cotton on the Move," sponsored by Cotton Incorporated, Private, $24889 Funded. (2018 - 2018).
  • Pookulangara, S.A. (Principal), Kim, J., Yang, K., "Cybersecurity And Its Influence On Consumers Online Purchase Intention: An Exploratory Study," sponsored by Research Enabling Grant (REG), Other, $5000 Funded. (2013 - 2013).
  • Yang, K., Pookulangara, S.A. (Co-Principal), Kim, J., "Digital Platforms Promoting Locavore Movement," sponsored by Research Enabling Grant (REG), UNT, University of North Texas, $5000 Funded. (2012 - 2012).
  • Forney, J.A., Knight, D.K., Zhong, X., Kim, H., Youn, H., Kim, J., Pookulangara, S.A. (Other), Yang, K., Moen, W.E., Hartman, C.N., Jordan,, A., "Consumer Experiences in Digital Environments Research Cluster," sponsored by Cluster Initiative, Other, Funded. (2011 - 2011).
  • Kinley, T.R., Burnsed, Jeon, Kim, J., Kim, H., Knight, D.K., Pookulangara, S.A., Wilson, Yang, K., Zorola, M.S., "Building the Global Experience: From Supply Chain to Blogsphere," sponsored by Hispanic and Global Studies Initiative Fund, University of North Texas, University of North Texas, $20225.00 Funded. (2009 - 2009).
  • Kim, J., Pookulangara, S.A. (Other), "Does Social Capital Matter?: Influence of Consumers' Perceived Social Capital on Retailer's Institutional Action," sponsored by Research Initiation Grant program (RIG), UNT, University of North Texas, $4695 Funded. (2008 - 2008).
  • Xiang, Z., Kim, H., Knight, D.K., Youn,, H., Kim, J., Pookulangara, S.A. (Other), Yang, K., Spears, D.L., Josiam, B.M., "e-POCE (Point of Consumer Experience): Marketing Information System for Retail and Hospitality," sponsored by Infrastructure for Underfunded or Unfunded Research, Scholarship, and Creativity, UNT, University of North Texas, $25000 Funded. (2008 - 2008).
  • Pookulangara, S.A., Kim, J., "Influence of Virtual Communities on In-class Student Learning: A Social Cognitive and Social Capital Theory Perspective," sponsored by Research Initiation Grant program (RIG), UNT, University of North Texas, $3820.00 Funded. (2008 - 2008).
  • Pookulangara, S.A. (Other), Kim, J., "Influence of Virtual Communities on In-class Student Learning: A Social Cognitive and Social Capital Theory Perspective," sponsored by Research Initiation Grant program (RIG), UNT, University of North Texas, $3820 Funded. (2008 - 2008).
  • Kim, J., "Effects of Institutional Environment and Social Capital on Rural Consumers’ Inshopping Behavior," sponsored by The Ohio Agricultural Research and Development Center, State, $5000 Funded. (2006 - 2006).
  • Leung, X. (Principal), Kim, J. (Co-Principal), "Comparing Data-Driven with Contextual Advertising for Small Restaurants," sponsored by Facebook Research, Private, Funded. (2020 - 2020).
  • Kim, J., "Effects of Institutional Environment and Social Capital on Rural Consumers� Inshopping Behavior," sponsored by The Ohio Agricultural Research and Development Center, State, Funded. (2006 - 2006).

    • Grant - Teaching

  • Kim, J. (Principal), Crutsinger, C.A. (Co-Principal), Connors, P.L. (Co-Principal), Yang, K. (Co-Principal), "Creating Transformative Leaders in Sustainable Food and Fiber Systems," sponsored by USDA National Institute of Food and Agriculture, Federal, $399913 Funded. (2023 - 2027).
  • Pookulangara, S.A. (Principal), Kim, J. (Co-Principal), Jestratijevic, I. (Co-Principal), "Circularity in Sustainability," sponsored by NRF Foundation, National, $10500 Funded. ( - 2024).
  • , P. (Principal), Hawley (Co-Principal), Bennett, A. (Co-Principal), Williams, K. (Supporting), Pookulangara, S.A. (Supporting), Jestratijevic, I. (Supporting), Leung, X. (Supporting), Mhlanga, L.A. (Supporting), Kim, J. (Supporting), Shenberger, A. (Supporting), Augustin, S., "Globalizing the Educational Experience: The College of Merchandising, Hospitality, and Tourism," sponsored by Department of Education, Federal, $180371 Funded. (2020 - 2023).
  • , P. (Principal), Hawley (Co-Principal), Bennett, A. (Co-Principal), Williams, K. (Supporting), Pookulangara, S.A. (Supporting), Jestratijevic, I. (Supporting), Leung, X. (Supporting), Mhlanga, L.A. (Supporting), Kim, J. (Supporting), Shenberger, A. (Supporting), Augustin, S., "Globalizing the Educational Experience: The College of Merchandising, Hospitality, and Tourism," sponsored by Department of Education, Federal, Funded. (2020 - 2023).
  • Xu, B. (Co-Principal), Gam, H. (Co-Principal), Kim, J. (Principal), "Rethinking Cotton Learning: Innovation Through Collaboration," sponsored by Cotton Incorporated, NFP, Funded. (2020 - 2020).
  • Xu, B. (Co-Principal), Kim, H. (Co-Principal), Kim, J. (Principal), Yang, K. (Co-Principal), "EduCotton:Collaborative Learning Environment," sponsored by Cotton Incorporated, NFP, Funded. (2019 - 2019).
  • Xu, B. (Co-Principal), Kim, J. (Principal), "Cotton on the Move," sponsored by Cotton Incorporated, NFP, Funded. (2018 - 2018).

Service

University Service

  • Faculty Mentor, Leadership Academy. (August 2023 - Present).
  • Member, Assistant Professor Search Committee. (August 2023 - December 2023).
  • Member, Full professor promotion evaluation committee. (August 2023 - December 2023).
  • Member, PAC. (August 2023 - December 2023).
  • Guest Speaker, Invited lecture. (November 2023 - November 2023).
  • Guest Speaker, Report Better Seminar. (November 2023 - November 2023).
  • Member, Assistant Professor Search committee (external member). (August 2022 - May 2023).
  • Member, PAC. (August 2022 - May 2023).
  • Member, CMHT Dean 3-year review committee. (January 2022 - May 2022).
  • Member, MDR Assistant Professor Search Committee. (January 2022 - May 2022).
  • Member, Ad-hoc PAC strategy committee. (May 2021 - December 2021).
  • Member, Ad-hoc Research Roadmap committee. (January 2021 - May 2021).
  • Committee Member, Ad Hoc College Curriculum Committee. (May 2020 - September 2020).
  • Committee Member, Ad-Hoc Graduate Program Strategy Committee. (May 2020 - September 2020).
  • Workshop Organizer, CMHT Response to COVID-19 Webinar Series. (May 2020 - September 2020).
  • Co-Chair, PAC Committee. (October 2019 - May 2020).
  • Other (Academic Affairs Fellow), Academic Affairs Fellow. (August 2019 - May 2020).
  • Committee Member, EAB Analytics Team. (August 2019 - May 2020).
  • Faculty Advisor, Merchandising Inc. (August 2019 - May 2020).
  • Program Coordinator, MDSE program coordinator. (August 2016 - May 2020).
  • Member, Website Committee. (January 2019 - May 2019).
  • Co-Chair, PAC Committee. (September 2018 - May 2019).
  • Chairperson, Search Committee. (September 2018 - May 2019).
  • Other (Assistant Department Chair), Assistant Department Chair. (September 2017 - May 2019).
  • Member, Research Committee. (August 2017 - May 2019).
  • Committee Member, University Curriculum Committee. (2012 - October 2018).
  • Committee Member, CMHT Dean Search Committee. (August 2017 - May 2018).
  • Committee Member, MDR Assistant Professor Search Committee. (August 2017 - May 2018).
  • Co-Chair, PAC Committee. (August 2017 - May 2018).
  • Member, CMHT Dean Search Committee. (August 2017 - April 2018).
  • Attendee, Meeting, Smart Campus Focus Group. (September 2017 - September 2017).
  • Member, PAC Committee. (August 2016 - May 2017).
  • Committee Chair, Research Committee. (August 2016 - May 2017).
  • Chairperson, Interim Department Chair. (July 2015 - July 2016).
  • Member, CMHT Dean 5 year review committee. (January 2016 - May 2016).
  • Member, President’s Advisory Counsel. (August 2014 - May 2016).
  • Other (Assistant Department Chair), Assistant Department Chair. (August 2014 - July 2015).
  • Member, Graduate Committee. (August 2012 - May 2015).
  • Committee Member, Academic Integrity Consultants and Appeal Panel. (January 2009 - May 2015).
  • Committee Member, Ad-hoc interview with the candidates for VP of Diversity and Inclusion. (August 2014 - December 2014).
  • Other (Leader), UNT Asian Faculty/Staff Network. (2012 - 2014).
  • Committee Member, MDR Assistant Professor Search Committee. (August 2013 - May 2014).
  • Committee Member, University Curriculum Committee. (August 2012 - May 2014).
  • Program Coordinator, MDR Graduate Coordinator. (January 2012 - May 2014).
  • Member, Customer Experience in Digital Retailing Research Cluster. (August 2011 - May 2014).
  • Committee Member, Customer Experience in Digital Retailing Research Center. (2011 - May 2014).
  • Committee Member, CMHT Graduate Committee. (2012 - 2013).
  • Committee Member, CMHT Graduate Research Competency Ad Hoc Committee. (2012 - 2013).
  • Faculty Advisor, CMHT International (CMHT-i). (August 2012 - May 2013).
  • Committee Member, Graduate Students Application Review Committee. (January 2012 - December 2012).
  • Committee Member, MDR Assistant Professor Search Committee. (August 2011 - May 2012).
  • Committee Member, Undergraduate Committee. (August 2010 - May 2012).
  • Committee Chair, ITAA Student Scholarship & Award Committee. (2010 - 2011).
  • Committee Member, UNT SMHM Alumni Committee. (2010 - 2011).
  • Committee Chair, UNT SMHM Undergraduate Committee. (2010 - 2011).
  • Committee Member, Member, MDSE Lecturer Search Committee. (January 2011 - May 2011).
  • Committee Chair, Undergraduate Committee. (August 2010 - May 2011).
  • Committee Member, Ad hoc committee for counting Charter Ballots and PAC ballots. (2010 - 2010).
  • Committee Member, UNT Merch Lecturer Search Committee. (2010 - 2010).
  • Committee Member, UNT SMHM Graduate Committee. (2008 - 2010).
  • Committee Member, Ad hoc subcommittee for graduate program in strategic planning. (January 2010 - May 2010).
  • Committee Member, MDSE Lecturer Search Committee. (August 2009 - December 2009).
  • Member, Research Task Force. (August 2008 - May 2009).

Professional Service

  • Other (Article Editor), Sage Open. (April 2021 - Present).
  • Editor, Guest Editor, Sustainability Research Journal (SSCI). (August 2020 - Present).
  • Editorial Review Board Member, Sustainability Research Journal (SSCI). (July 2020 - Present).
  • Editorial Review Board Member, Journal of Global Fashion Marketing (ESCI). (May 2019 - Present).
  • Reviewer, Journal Article, Journal of Fashion Marketing Management. (2017 - Present).
  • Reviewer, Journal Article, Clothing and Textiles Research Journal. (2016 - Present).
  • Reviewer, Journal Article, Journal of Research in Interactive Marketing. (2016 - Present).
  • Reviewer, Journal Article, International Journal of Retail & Distribution Management. (2015 - Present).
  • Reviewer, Journal Article, Journal of Business Research. (2015 - Present).
  • Committee Member, International Textile and Apparel Association Student Fellowships & Awards Committee. (2008 - Present).
  • External T&P Letter Writer, Auburn University. (August 2020).
  • Reviewer, Journal Article, International Journal of Consumer Studies. (January 2020).
  • Committee Member, American Collegiate Retailing Association 2014 conference planning committee. (2013 - 2014).
  • Member, Sustainable Apparel Coalition Educational Summit. (2013 - 2014).
  • Committee Chair, International Textile and Apparel Association Student Fellowships & Awards Committee. (2010 - 2011).
  • Other (Presider), International Textiles and Apparel Association, 2008 Fall Conference. (November 2008 - November 2008).