Dr. Tina C. Mims
Lecturer
University of North Texas
Department of Marketing
Email: T.Mims@unt.edu
Education
-
PhD, University of North Texas, 2013
Major: Marketing with Minor in Sociology
Specialization: PhD Marketing
Dissertation: “Innovation Teams: An Empirical Examination of the Relationship of Team Climate and Development Strategies in Consumer Packaged Goods Industries” -
MBA, Webster University, 1988
Major: Business Administration
Professional Positions
- Collaborator, Management by the Numbers. Management by the Numbers. (2022 - Present).
- Lecturer, University of North Texas. University of North Texas. (2019 - Present).
- Adjunct Instructor, University of North Texas. University of North Texas. (2017 - 2018).
- Visiting Assistant Professor, Texas Woman's University. Texas Woman's University. (2017 - 2018).
- Executive Director-Founder Center for Women in Business, Texas Woman's University. Texas Woman's University. (2015 - 2016).
- Visiting Assistant Professor, Texas Woman's University. Texas Woman's University. (2015 - 2016).
- Lecturer, Texas Woman's University. Texas Woman's University. (2014 - 2015).
- Assistant Adjunct Professor, Texas Woman's University. Texas Woman's University. (2006 - 2014).
- Co-Chair Small Business Advisory Task Force, Gubernatorial Service/Appointment. Gubernatorial Service/Appointment. (2015 - 2020).
- Board of Advisors, https://www.emrsafetyandhealth.com/. https://www.emrsafetyandhealth.com/. (2022 - Present).
- Advertising creative & management, University of North Texas. University of North Texas. (2021 - 2022).
- Partner, The Assessment Group. The Assessment Group. (2003 - 2009).
- President/CEO, First Texas Electric, Inc.. First Texas Electric, Inc.. (2001 - 2003).
- Vice-President Marketing, Trinity Industries (NYSE: TRIN). Trinity Industries (NYSE: TRIN). (1998 - 2001).
- General Manager- New Channels, Verizon. Verizon. (1996 - 1999).
- Director-Strategic Marketing, At&t, Southwestern Bell. At&t, Southwestern Bell. (1980 - 1996).
Academic - Post-Secondary
Government
Professional
Licensures and Certifications
- Cybersecurity Foundations, Project Management Institute. (2024 - Present).
- Introduction to Network, LinkedIn Learning. (2024 - Present).
- Advanced Google Analytics, Google Analytics Academy. (2023 - Present).
- Learning SQL Programming, National Association of State Boards of Accountancy (NASBA). (2022 - Present).
- Equity First: The Path to Inclusion and Belonging, Society for Human Resource Management (SHRM®). (2022 - Present).
- UX Deep Dive: Foundational Research, LinkedIn Learning. (2022 - Present).
- Statistics Foundations 1: The Basics, National Association of State Boards of Accountancy (NASBA). (2022 - Present).
- Building an Integrated Online Marketing Plan, Project Management Instituted (PMI). (2022 - Present).
- Agile Marketing Foundations, Project Management Institute (PMI). (2022 - Present).
- Google Ads Essential Training, Google Analytics Academy. (2022 - Present).
- Build Your Analytical Skills with Statistical Analysis, LinkedIn Learning - Head of Strategy. (2022 - Present).
- International Marketing Foundations, LinkedIn Learning. (2022 - Present).
- Statistics Foundations 2: Probability, National Association of State Board of Accountancy. (2022 - Present).
- Gamification of Learning, LinkedIn Learning. (2022 - Present).
- Instructional Design: Needs Analysis, LinkedIn Learning. (2022 - Present).
- Scrum: Advanced, Project Management Institute (PMI). (2022 - Present).
- B2B Marketing on LinkedIn, LinkedIn Learning. (2022 - Present).
- Cert Prep: PMI Agile Certified Practitioner (PMI-ACP)®, Project Management Institute (PMI). (2022 - Present).
- Scrum: The Basics, Project Management Institute (PMI). (2022 - Present).
- SPSS Statistics Essential Training, LinkedIn Learning. (2022 - Present).
- Certification Prep: Scrum Master, ational Association of State Boards of Accountancy (NASBA). (2022 - Present).
- Getting Started in User Experience, LinkedIn Learning. (2022 - Present).
- The Future of Workplace Learning, National Association of State Boards of Accountancy (NASBA). (2022 - Present).
- Skills for Inclusive Conversations, National Association of State Boards of Accountancy (NASBA). (2022 - Present).
- REAL ESTATE SALES, SELF. (2021 - Present).
- The Data Science of Healthcare, Medicine, and Public Health, LinkedIn Learning. (2019 - Present).
- Accounting for Small Business, Udemy. (2017 - Present).
- FERPA Certification, Texas Woman's University. (2015 - Present).
- Quality Matters -APPQMR, Quality Matters Org. (2015 - Present).
- Introduction to Quality Matters, Texas Woman's University office of Teaching, Learning. (2015 - Present).
- Focus Group Moderator, RIVA Institute. (1996 - Present).
- Notary Public, State of Texas. (2004 - 2026).
- Google Analytics-Beginner, Google Analytics Academy. (2016 - 2020).
- Innovation Engineering Systems, Innovation Engineering. (2016 - 2020).
- NAFTA Reporting, ITC, Dallas, TX. (2000 - 2005).
- Morgage Broker License #MB0438102, State of Florida. (2003 - 2005).
- Real Estate Sales Associate License SL3045372, State of Florida. (2003 - 2004).
Professional Memberships
- Frisco Chamber of Commerce. (June 2019 - Present).
- TEXAS ASSOCIATION OF COLLEGE TEACHERS. (January 2019 - Present).
- GREATER DALLAS / FT. WORTH WOMEN'S CHAMBER OF COMMERCE. (July 2017 - Present).
- Marketing Management Association. (September 2012 - Present).
- American Marketing Association. (May 2010 - Present).
- SOLUNA INSTITUTE. (August 2012 - May 2015).
- American Marketing Association - Dallas Chapter. (October 2011 - September 2012).
Development Activities
- Self-Study Program, Empower Your Productivity with Google Gemini, UNT/LinkedIn. Denton,Texas,United States of America. (April 2025 - April 2025).
- Self-Study Program, Pricing Strategy Explained, UNT/LinkedIn. Denton,Texas,United States of America. (June 2024 - June 2024).
- Self-Study Program, Using AI in Research Projects, UNT/LinkedIn. Denton,Texas,United States of America. (October 2023 - October 2023).
- Self-Study Program, Consumer Behavior Trends: Meet the Postmodern Consumer, UNT/LinkedIn. Denton,Texas,United States of America. (September 2023 - September 2023).
- Self-Study Program, Statistics Foundations: Probability, LinkedIN Learning. Frisco,Texas,United States of America. (June 2022 - June 2022).
- Self-Study Program, Analytical Skills with Statistical Analysis, LinkedIN Learning. Frisco,Texas,United States of America. (June 1, 2022 - June 16, 2022).
- Self-Study Program, International Marketing Foundations, LinkedIN Learning. Frisco,Texas,United States of America. (June 1, 2022 - June 16, 2022).
- Self-Study Program, Statistics Foundations: Probability, UNT LinkedIN Learning. Frisco,Texas,United States of America. (June 1, 2022 - June 16, 2022).
- Self-Study Program, Statistics Foundations-The Basics, National Association of State Boards of Accountancy (NASBA). Frisco,Texas,United States of America. (June 1, 2022 - June 13, 2022).
- Self-Study Program, Gamification of Learning, LinkedIN Learning. Frisco,Texas,United States of America. (May 30, 2022 - June 13, 2022).
- Self-Study Program, Scrum Advanced, Project Management Institute. Frisco,Texs,United States of America. (May 30, 2022 - June 13, 2022).
- Self-Study Program, Scrum The Basics, Project Management Institute. Frisco,Texas,United States of America. (May 30, 2022 - June 9, 2022).
- Self-Study Program, Certification Prep- SCRUM Master, Project Management Institute. Frisco,Texas,United States of America. (May 17, 2022 - May 29, 2022).
- Self-Study Program, GOOGLE ANALYTICS - ADVANCED, GOOGLE. United States of America. (October 2021 - October 2021).
- Self-Study Program, FERPA BASICS, UNT SYSTEM. DENTON,TEXAS,United States of America. (May 2021 - August 2021).
- Self-Study Program, Verification of Completion for Anti-Bias & Cultural Awareness- Spring 2021, UNT SYSTEM. DENTON,TEXAS,United States of America. (May 2021 - June 2021).
- Workshop, Bias Awareness and Perceptions training, UNT. FRISCO,Texas,United States of America. (February 10, 2021 - February 10, 2021).
- Other (FACULTY TRAINING - UNT WORLD LEARNING), An Engagement Action Planning, University of North Texas. Little Elm,TX,United States of America. (February 5, 2021 - February 5, 2021).
- Self-Study Program, Ethics and Standards of Conduct, UNT SYSTEM. DENTON,TEXAS,United States of America. (February 1, 2021 - February 1, 2021).
- Workshop, Got the COVID Holiday Blues? Strategies for Coping with 2020 Holiday Stress, FACULTY TRAINING UNT WORLD LEARNING University of North Texas. Little Elm,TX,United States of America. (November 19, 2020 - November 19, 2020).
- Self-Study Program, Information Security Handbook and Data Protection, UNT SYSTEM. DENTON,TEXAS,United States of America. (November 17, 2020 - November 17, 2020).
- Seminar, Annual Cybersecurity Awareness Training, UNT WORLD LEARNING UNIVERSITY OF NORTH TEXAS. Denton,TEXAS,United States of America. (November 17, 2020 - November 17, 2020).
- Seminar, Anti-Bias & Cultural Awareness Program Speaker Series: Using an Equity Framework to Engage Students with Minoritized Identities, UNT SYSTEM. DENTON,TEXAS,United States of America. (November 13, 2020 - November 13, 2020).
- Workshop, Anti-Bias & Cultural Awareness Program Fall 2020, UNT SYSTEM. DENTON,TEXAS,United States of America. (October 7, 2020 - October 7, 2020).
- Workshop, Attitude: A Little Thing that makes a Big Difference, UNT WORLD LEARNING UNIVERSITY OF NORTH TEXAS. Denton,Texas,United States of America. (September 16, 2020 - September 16, 2020).
- Self-Study Program, Compliance Awareness 2020, UNT SYSTEM. DENTON,TEXAS,United States of America. (August 2020 - August 2020).
- Self-Study Program, COVID - 19 Safety Training Part II, UNT SYSTEM. DENTON,TEXAS,United States of America. (July 2020 - August 2020).
- Self-Study Program, COVID - 19 Safety Training Part 1, UNT SYSTEM. DENTON,TEXAS,United States of America. (June 2020 - August 2020).
- Self-Study Program, Protecting Human Research Participants, National Institutes of Health, Office of Extramural Research. Bethesda,MD,United States of America. (January 2020 - February 2020).
- Self-Study Program, UNT Policies & Title IX: Preventing Discrimination, Harassment, Sexual Misconduct, UNT System. DENTON,TEXAS,United States of America. (October 2019 - November 2019).
- Self-Study Program, annual computer security training, University of North Texas. Denton,Texas (TX),United States of America. (November 5, 2019 - November 13, 2019).
- Self-Study Program, SEO marketing, LINKEDIN LEARNING. United States of America. (July 5, 2019 - July 5, 2019).
- Self-Study Program, MailChimp 101: Learn Email Marketing, MAILCHIMP. Venice,CA,United States of America. (May 30, 2019 - June 30, 2019).
- Workshop, Bias Awareness Training, University of North Texas. Denton,TX,United States of America. (May 30, 2019 - May 30, 2019).
- Self-Study Program, Compliance Awareness Training-2019, University of North Texas. Denton,TX,United States of America. (March 1, 2019 - March 3, 2019).
- Seminar, QUALITY MATTERS(R) SUCCESS STORIES, SLOAN INSTITUTE. WEBINAR,United States of America. (February 1, 2019 - February 1, 2019).
Teaching
Teaching Experience
- BAAS 3020 - Fundamentals of Inquiry and Discovery, 4 courses.
- HLSV 5300 - Information Systems for Healthcare Management, 1 course.
- HLSV 5740 - Financial Issues in Health Services Administration, 2 courses.
- HLSV 5820 - Marketing Health Services, 1 course.
- MKTG 3650 - Foundations of Marketing Practice, 10 courses.
- MKTG 3651 - Foundations of Marketing Practice for Non Business Majors, 1 course.
- MKTG 3660 - Advertising Management, 2 courses.
- MKTG 3700 - Marketing Metrics, 3 courses.
- MKTG 3710 - Marketing Research and Analytics, 13 courses.
- MKTG 4120 - Consumer Behavior, 2 courses.
- MKTG 4280 - Global Marketing Issues and Practice, 3 courses.
- MKTG 4600 - Retailing, 5 courses.
- MKTG 4630 - Retailing II, 1 course.
- MKTG 4890 - Applied Marketing Problems, 7 courses.
- MKTG 5150 - Marketing Management, 10 courses.
- MKTG 5200 - Consumer Behavior, 2 courses.
University of North Texas
Teaching at Other Institutions
- Texas Woman's University, BUS 5113 Marketing Management, Spring 2016.
- Texas Woman's University, BUS 5113 Marketing Management, Fall 2015.
- Texas Woman's University, BUS 5113 Marketing Management, Summer 2015.
- Texas Woman's University, BUS 4503 Social Media Marketing, Summer 2015.
- Texas Woman's University, BUS 5663 Management Decision Making, Spring 2015.
- Texas Woman's University, BUS 5113 Marketing Management, Spring 2015.
- Texas Woman's University, BUS 5663 Management Decision Making, Fall 2014.
- Texas Woman's University, BUS 5113 Marketing Management, Fall 2014.
- Texas Woman's University, BUS 4503 Social Media Marketing, Fall 2014.
- Texas Woman's University, BUS 5903 Entrepreneurship, Summer 2014.
- Texas Woman's University, BUS 5663 Management Decision Making, Summer 2014.
- Texas Woman's University, BUS 5113 Marketing Management, Summer 2014.
- University of Texas - College of Business, MNGT 3300 Business Communications, Spring 2014.
- Texas Woman's University, BUS 5113 Marketing Management, Spring 2014.
- University of Texas - College of Business, MRKT 6310 Marketing Management, Spring 2014.
- University of Texas - College of Business, MNGT 6317 Advanced Business Communications, Fall 2013.
- Texas Woman's University, BUS 5663 Management Decision Making, Fall 2013.
- Texas Woman's University, BUS 5113 Marketing Management, Fall 2013.
- University of Texas - College of Business, MRKT 6310 Marketing Management, Fall 2013.
- University of Texas - College of Business, MRKT 4310 Small Business Marketing, Fall 2013.
- University of Texas - College of Business, MRKT 4330 Social Media Marketing, Fall 2013.
- Texas Woman's University, BUS 5903 Entrepreneurship, Summer 2013.
- Texas Woman's University, BUS 5113 Marketing Management, Summer 2013.
- Texas Woman's University, BUS 4503 Social Media Marketing, Summer 2013.
- Texas Woman's University, BUS 4213 Consumer Behavior, Spring 2013.
- Texas Woman's University, BUS 5113 Marketing Management, Spring 2013.
- Texas Woman's University, BUS 4503 Social Media Marketing, Summer 2012.
- Texas Woman's University, BUS 5903 Entrepreneurship, Spring 2012.
- Texas Woman's University, BUS 4503 Social Media Marketing, Fall 2011.
- Texas Woman's University, BUS 5903 Entrepreneurship, Summer 2011.
- Texas Woman's University, BUS 4503 Social Media Marketing, Summer 2011.
- Texas Woman's University, BUS 4503 Social Media Marketing, Summer 2011.
- Texas Woman's University, BUS 4213 Consumer Behavior, Spring 2011.
- Texas Woman's University, BUS 5903 Entrepreneurship, Fall 2010.
- Texas Woman's University, BUS 4503 Social Media Marketing, Fall 2010.
- Texas Woman's University, BUS 5903 Entrepreneurship, Summer 2010.
- Texas Woman's University, BUS 4503 Internet Marketing, Summer 2010.
- Texas Woman's University, BUS 4213 Consumer Behavior, Spring 2010.
- Texas Woman's University, BUS 4503 Internet Marketing, Fall 2009.
- Texas Woman's University, BUS 4503 Internet Marketing, Summer 2009.
- Texas Woman's University, BUS 4503 Internet Marketing, Summer 2009.
- Texas Woman's University, BUS 4503 Internet Marketing, Fall 2008.
- Texas Woman's University, BUS 4503 Internet Marketing, Summer 2008.
- Texas Woman's University, BUS 4503 Internet Marketing, Fall 2007.
- Texas Woman's University, BUS 4503 Internet Marketing, Summer 2007.
- Texas Woman's University, BUS 4503 Internet Marketing, Fall 2006.
- Texas Woman's University, BUS 4063 Retailing, Spring 2006.
Non-Credit Instruction
- Continuing Education, Osher Lifelong Learning Institute at UNT, 26 participants. (October 26, 2022).
- Seminar, Governor of Texas, 286 participants. (September 28, 2018 - September 28, 2018).
- Seminar, Governor of Texas, 400 participants. (October 11, 2017 - October 11, 2017).
- Workshop (Traits of Successful Women Business Owners- a workshop on solving business problems), Association of Business Women Enterprises, Dallas Chapter, 46 participants. (November 11, 2016 - November 11, 2016).
- Workshop (Business Plan Basics for Small Business Owners), Denton Chamber of Commerce, 38 participants. (October 27, 2016 - October 27, 2016).
- Workshop (Marketing & Social Media for Small Business), Stoke and Denton Chamber of Commerce, 14 participants. (October 24, 2016 - October 24, 2016).
- Seminar (At the front of my Mother’s Cookbook, Challenging Today's Texas Woman), Governor of Texas, 168 participants. (September 28, 2016 - September 28, 2016).
- Workshop (Activity Basis versus Cost Basis Accounting to Determine Profitability and Pricing), Denton Chamber of Commerce, 17 participants. (September 12, 2016 - September 12, 2016).
- Workshop (Basic Questions on Business Start-up), Denton Community Market, 17 participants. (September 12, 2016 - September 12, 2016).
Directed Student Learning
- Undergraduate Honors Thesis, "The Impact of Marketing Research in the 21st Century," Honors College. (February 8, 2021 - May 11, 2021).
Awards and Honors
- DFW Outstanding Service to NAWBO, National Association of Women Business Owners. (December 15, 2015).
- Nominated for Outstanding Faculty, Senior Class - Texas Woman's University. (May 2015).
- Nominated for Cengage Pride/Ferrell Innovations in Teaching Competition, Society for Marketing Advances. (2015).
- Outstanding Adjunct Graduate Faculty, Texas Woman's University - School of Management. (October 2011).
- Nominated for Outstanding Faculty, Senior Class- Texas Woman's University. (May 2008).
- Nominated for Oustanding Faculty, Senior Class - Texas Woman's University. (May 2007).
- Nominated for Outstanding Faculty, Senior Class - Texas Woman's University. (May 15, 2006).
- Echo Award, Direct Marketing Association. (1993).
- Eagle Award‐Top 1% Company Employee Contribution, Southwestern Bell Yellow Pages (Now At&t). (December 15, 1990).
- Nominated for Nominated for University Award Innovation in Teaching, RCOB/Departmetn of Marketing, Chair of Dept, plus 1 full Professor. (March 2021).
- $2.2 Million Special Funding - State of Texas, State of Texas. (August 1, 2015).
- Graduate Scholarship, University of North Texas. (August 1, 2013).
- Graduate Scholarship, University of North Texas. (January 1, 2012).
- $15,000 Scholarship, JLA Foundation. (August 1, 2008).
- Graduate Scholarship-Dissertation, University of North Texas. (August 1, 2010).
Research
Published Intellectual Contributions
- Thompson, K., Strutton, D., Mims, T.C., Bergestuen, T. (2022). The impact of sales controls on manufacturers’ agents’ tactical decisions: the importance of inter-organizational climate. Journal of Business & Industrial Marketing. 37 (6) 1222-1240. Emerald. https://doi.org/10.1108/jbim-12-2020-0565
- Thompson, K.N., Strutton, D., Mims, T.C., Bergestuen, T. (2022). The impact of sales controls on manufacturers’ agents’ tactical decisions: The mediating role of inter-organizational climate. Journal of Business and Industrial Marketing. 37 (6) 1222-1240.
- Thompson, K.N., Gade, M., Conde, R., Mims, T.C. (2020). An Immersion Approach to Client-Sponsored Projects: Preparing Students with Soft Skills Required for Hiring -- Face to Face & Virtual Methodsfor a Life in Corporate America. International Journal of Higher Education. 10 (2) 42-61. URL: https://doi.org/10.5430/ijhe.v10n2p42
- Mims, T.C. (2018). Understanding credit card payment behavior among college students. College Student Credit Card Behavior. 23 (1) 38–49. London, Palgrave MacMillan. https://www.palgrave.com/gp/journal/41264/
- Mims, T.C. (2016). College Students and Credit Card Companies: Implications of Attitudes. College Student Credit Card Behavior. 21 (3) 182–193. London, www.palgrave.com/gp/journal/41264/
- Daspit, J., Mims, T.C., Zavarato, S. (2015). The Role of Positive Psychological States in Online Learning: Integrating Psychological Capital into the Community of Inquiry Framework. Journal of Management Education. Sage. https://us.sagepub.com/en-us/nam/journal/journal-management-education#submission-guidelines
- McLaughlin, E., Mims, T.C. Horror Stories: Qualitative Analysis of Short Stories through the Eyes and Ears of College Students. Journal of Entrepreneurship Education. https://www.abacademies.org/journals/journal-of-entrepreneurship-education-home.html
- Singh, S., Rylander, D., Mims, T.C. (2012). Efficiency of Online vs. Offline Learning: A Comparison of Inputs and Outcomes. International Journal of Business, Humanities and Technology. 2 93‐98.
- Mims, T. (2018). Office of Small Business Advisory Task Force – 2019 Recommendation to Governor, Lt. Governor, Speaker of the House. AUSTIN, TEXAS, STATE OF TEXAS. https://businessintexas.com/
- Mims, T. (2016). Office of Small Business Advisory Task Force – 2017 Recommendation to Governor, Lt. Governor, Speaker of the House. AUSTIN, TEXAS, STATE OF TEXAS. https://businessintexas.com/news-resources/
Journal Article
Position Paper
Presentations Given
- Mims, T.C. (Author & Presenter), The 12th International Conference on Knowledge, Culture and Change in Organisation, Marketing Team Climate Impact on New Product Success or Failure: A Study using Team Climate Inventory, Texas Woman's University, Chicago, IL, United States of America. (2012 - 2012).
- Mims, T.C. (Author & Presenter), International Journal of Knowledge, Culture and Change Management Conference, If America is Post‐racial, is America also Post‐gender: an Investigation with Millennials, Texas Woman's University, Madrid, Spain, Spain. (2011 - 2011).
- Mims, T.C. (Panelist), National Telephone Association National Conference, Forecast of Voice Mail: Profiling & Overcoming Objections for Use, National Telephone Association, San Diego, CA, United States of America. (1991 - 1991).
- Mims, T.C. (Author & Presenter), Daspit, J. (Author), Society for Marketing Advances Educator’s Conference, Toward Development of a Measure for Metacognition in Online and Blended-Learning Environments, Texas Woman's University, San Antonio, Texas, United States of America. (2015 - 2015).
- Mims, T.C. (Author & Presenter), Marketing Management Fall Educator’s Conference, Flipped Classroom: Tools and Techniques, Texas Woman's University, San Juan, Puerto Rico, United States of America. (2015 - 2015).
- Mims, T.C. (Author & Presenter), Marketing Management Fall Educator’s Conference, Toward a Standardized Measure of Metacognition in Online & Blended Learning Environments: A Review & Pilot Scale, Texas Woman's University, San Juan, Puerto Rico, United States of America. (2015 - 2015).
- Mims, T.C. (Author & Presenter), Marketing Management Association, Building Healthy Interactions by Using Primary Research in Undergraduate Curriculum, Texas Woman's University, San Antonio, Texas, United States of America. (2014 - 2014).
- Mims, T.C. (Author & Presenter), McLaughlin, E. (Author), Reynolds, S.C. (Author), Southwest Academy of Management, Reality of Ownership: The Role of Human Resources in our Entrepreneurship Curriculum, Texas Woman's University, Dallas, Texas, United States of America. (2014 - 2014).
- Mims, T.C. (Author & Presenter), Daspit, J. (Author), Zavattaro, S.C. (Author), Southwest Academy of Management, The Role of Positive Psychological States in Online Learning: Integrating Psychological Capital into the Community of Inquiry Framework, Texas Woman's University, Dallas, Texas, United States of America. (2014 - 2014).
- Mims, T.C. (Author), McLaughlin, E.C. (Author & Presenter), Association for Small Business and Entrepreneurship, Entrepreneur Horror Stories: Qualitative Analysis of Short Stories through the Eyes and Ears of College Students, Texas Woman's University, San Antonio, TX, United States of America. (2012 - 2012).
- Singh, S. (Author), Rylander, D.C. (Author & Presenter), Mims, T.C. (Author & Presenter), Society for Advancement in Management, Credit Card Usage Among College Students, Texas Woman's University, Las Vegas, NV, United States of America. (2012 - 2012).
- Bryant, B. (Author), Mims, T.C. (Author & Presenter), Society for Advancement in Management, Use of Electronic Textbooks in Online Courses, Texas Woman's University, Las Vegas, NV, United States of America. (2012 - 2012).
- Singh, S. (Author), Rylander, D. (Author), Mims, T.C. (Author & Presenter), Society for Advancement in Management, Efficiency of Online vs. Offline Learning: A Comparison of Inputs and Outcomes, Texas Woman's University, Orlando, FL, United States of America. (2011 - 2011).
- Boomer, G. (Author & Presenter), Mims, T.C. (Author & Presenter), American Marketing Association -Advanced Research Techniques (ART) Forum, Assessing Demand for Multimedia Services on a Fiber‐Optic Network: Experimental Design & Choice Models, Southwestern Bell (now AT&T), Monterrey, CA, United States of America. (1995 - 1995).
Oral Presentation
Panel Presentation
Paper
Media Contributions
- "Texas first Center for Women Entrepreneurs opens at Texas Woman's University," Channel 11. (August 2016).
TV
Copyrights, Patents
- Mims, T.C., INNOVATION TEAMS: AN EMPIRICAL EXAMINATION OF THE RELATIONSHIP OF TEAM CLIMATE AND DEVELOPMENT STRATEGIES IN CONSUMER PACKAGED GOODS INDUSTRIES., TXu001872058. Regular, Date submitted to the University: May 13, 2013. Date Licensed: June 6, 2013. .
- Mims, T.C., Failure Inside Marketing: Factors Contributing to New Product Failure., TXu001805693. Regular, Date submitted to the University: September 2010. Date Licensed: April 10, 2012. .
Copyright
Service
University Service
- Other (Focus Group Moderator), College of Education. (November 2019 - Present).
- Other (Research Advising for New Product by Start-up CaliCurl), New College at Frisco. (September 3, 2019 - Present).
- Other (Liason), New College at Frisco. (April 4, 2019 - Present).
- Committee Member, Status on Faculty with Disabilities. (October 2024 - August 2026).
- Other (Voting Member), Undergraduate Curriculm Committee- Voting Member for New College. (May 2021 - 2025).
- Committee Member, Selection Committee Clinical Faculty. (January 2025 - May 2025).
- Faculty Mentor, Mentoring new faculty. (July 2024 - May 2025).
- Member (Voting Member for RCOB to the UUCC), FACULTY/SENATE STANDING COMMITTEE - UNIVERSITY UNDERGRADUATE CURRICULM COMMITTEE. (November 2019 - May 2025).
- Chairperson, FACULTY/SENATE STANDING COMMITTEE on the Status of Women. (2020 - September 2024).
- Member, Provost Committee on Women. (December 2, 2020 - October 30, 2022).
- Program Coordinator, Marketing Campaign. (September 30, 2021 - February 4, 2022).
- Faculty Advisor, New College at Frisco. (November 2019 - January 2020).
- Other (Professional Focus Group Moderator), College of Education. (2019 - 2019).
Public Service
- Board Member, The STUDY USA. Irving, Texas. (November 16, 2016 - Present).
- Board Member, Women's Regional Chamber of North Texas. Ft. Worth, TX. (October 2016 - Present).
- Task Force Chair, State of Texas. Austin, Texas. (May 31, 2015 - July 20, 2020).
- Board Member, American Marketing Association. Dallas, Texas. (2014 - 2015).
Professional Service
- Other (MKTG 5150 project), TexasVetTowing. Carrollton, TX. (June 2, 2025 - July 25, 2025).
- Other (Class project for Graduate Marketing Management), Denton County MHMR. Denton, Texas. (March 2024 - May 2025).
- Other (Project for Undergraduate Advertising and Graduate Marketing Management), The Health Collective. Dallas, Texas. (August 2024 - December 2024).
- Other (Course Project for Graduate Marketing Management), Emergency Management Resources. Dallas, Texas. (January 2022 - May 2022).
- Other (Client Project for 4890), FPRFinance. Frisco, TX. (August 2021 - May 2022).
Consulting
- Other (Marketing Consulting), FPRFinance.com, Headquarters -, United States of America. (February 2023).