Skip to main content

Xiaolong Shao

Adjunct Faculty

University of North Texas

Department of Hospitality, Event and Tourism Management

Email: Xiaolong.Shao@unt.edu

Education

  • MS, Iowa State University, 2017
    Major: Hospitality Management
    Dissertation: The Role of Perceived Control and Redress Propensity on Propensity to Complain
  • BS, Iowa State University, 2013
    Major: Environmental Science

Teaching

Teaching Experience

    University of North Texas

  • EDEM 3240 - Convention and Event Management, 1 course.
  • HMGT 1500 - Orientation to the Hospitality Industry, 3 courses.

Research

Published Intellectual Contributions

    Journal Article

  • Zhang, X., Jeong, E., Shao, X., Olson, E. (2022). The effects of product transformation salience (PTS) on festival visitors' recycling intentions: Do gender and age matter?. Journal of Convention & Event Tourism. Denton, https://www.tandfonline.com/doi/epub/10.1080/15470148.2022.2050331?needAccess=true

Presentations Given

    Oral Presentation

  • Jeong, E. (Author & Presenter), Shao, X. (Author), Zhang, X. (Author), Jang, S.S. (Author), THEREPS conference, Navigating Consumer Ambivalence towards Plant-Based Foods, THEREPS, Las Vegas, United States of America. (2023 - 2023).
  • Shao, X. (Author & Presenter), Zhang, X. (Author), Jeong, E. (Author), Olson, E. (Author), 28th Annual Graduate Education and Graduate Student Research Conference in Hospitality and Tourism, COLOR POSSESSES A LANGUAGE WITHOUT WORDS! EXPLORING THE ROLE OF COLOR IN GREEN COMMUNICATION MESSAGES TO REDUCE FOOD WASTE AT EVENTS, Anaheim, California, United States of America. (2023 - 2023).
  • Zhang, X. (Author & Presenter), Jeong, E.L. (Author), Shao, X. (Author), 26th APTA (Asia Pacific Tourism Association) Annual Conference, Effects of Product Transformation Salience (PTS) on Event Attendees’ Recycling Intentions: Do gender and age matter?, Asia Pacific Tourism Association, Virtual, United States of America. (2021 - 2021).
  • Shao, X. (Author & Presenter), Jeong, E.L. (Author), Zhang, X. (Author), Global Conference on Services and Retail Management, Effect of Green Demarketing in Restaurants: Do consumers’ level of green skepticism, gender, and level of income matter?, University of Naples Federico II, Italy & University of South Florida, USA, Virtual, United States of America. (2021 - 2021).

    • Project

  • Shao, X. (Author & Presenter), Jeong, E. (Author), Zhang, X. (Author), 27th Annual Graduate Education and Graduate Student Research Conference in Hospitality and Tourism, A busy person deserves great tasting food: Investigating the effect of busy mindset on consumer's plant-based food choices, STR, UNT and more research instructions in the hospitality field, Online, United States of America. (2022 - 2022).