Hayduk, T., Walker, M. (2020). The effect of ownership marketing expertise on MLB attendance and digital consumption. Sport Marketing Quarterly.
Hills, S., Hills, S., Barry, A. E. (2019). Sport as a vehicle for health promotion: A shared value example of corporate social responsibility. Other. 22(1), 126-141.
Kunkel, T., Walker, M., Hodge, C. M. (2019). The influence of advertising appeals on consumer perceptions of athlete endorser brand image. European Sport Management Quarterly. 19(3), 373-395.
Hills, S., Walker, M., Dixon, M. (2019). The Importance of Theorizing Social Change in Sport-for-Development: A Case Study of Magic Bus in London.. Journal of Sport Management. 33(5), 415-425.
Hills, S., Heere, B., Walker, M. (2018). British Olympic Football team: A quasi-experimental assessment of support for a new sport team among Scottish and English football fans. 19(3), 276-289.
Wear, H., Heere, B., Walker, M. (2018). Communal brand associations as drivers of team identify and consumer behavior.. 3(3), 302-320.
Dixon, G., O'Reilly, N., Walker, M. (2018). Conceptualizing the dissolution of a social marketing sponsorship.. 3(2), 146-169.
Hayduk, T., Walker, M. (2018). Do applicants care? Assessing the influence of socially responsible communications on job seekers in the sport industry.. 11(1), 18-40.
Hayduk, Ted, III,, Walker, M. (2018). Mapping the strategic factor market for sport entrepreneurship. Other. 14(3), 705-724.
Hills, S., Gomez Valasquez, A., Walker, M. (2018). Sport as an analogy to teach life skills and redefine moral values: A case study of the ‘Seedbeds of Peace’ sport-for-development programme in Medellin, Colombia. 6(11), 25-37.
Walker, M., Hayduk, T., (2017). Re-assessing resource worthiness: A new model. Organizational Dynamics. no. 46(1), 40-45.
Hills, S., Walker, M. (2017). Sport and Social Development Evaluating a Professional Sport League's Domestic Violence and Sexual Abuse Camp. Other. 9(4), 39-49.
Walker, M., Hodge, C., Bennett, G., (2017). The freeloader effect: Examining the influence of attitudes and engagement in a virtual fan community. Sport Marketing Quarterly. 26(2), 130-139.
Walker, M., Hodge, C., Bennett, G. (2017). The Freeloader Effect: Examining the Influence of Engagement and Attitudes in a Virtual Fan Community. Sport Marketing Quarterly. 26(3), 130-139.
Walker, M., Kerwin, S., Bopp, T. (2017). When faultlines are created: Exploring the conflict triggering process in sport. 20(3), 252-260.
Walker, M., salaga, s., mercado, h., (2016). Determinants of managerial engagement in environmental responsibility in the public assembly facility sector.. Management Decision.
Walker, M., hills, s., heere, b., (2016). Evaluating a socially responsible employment program: Beneficiary impacts and stakeholder perceptions. Journal of Business Ethics.
Walker, M. (2016). The influence of sense of community on the perceived value of physical activity: A cross-context analysis. Leisure Sciences.
Heere, B., Walker, M., Gibson, H., Thapa, B., Geldenhuys, S., Coetzee, W. (2016). Ethnic identity over national identity: an alternative approach to measure the effect of the World Cup on social cohesion. Other. 20(1), 41-56. https://api.elsevier.com/content/abstract/scopus_id/84966495652