Faculty Profile

Miranda Williams

Title
Clinical Assistant Professor
Department
Multidisciplinary Innovation
College
College of Applied and Collaborative Studies

    

    

      


                          

            
Curriculum Vitae

            

              Click Here to View Faculty CV
            

          

        
                          

            
Education

            



  

  


  
PhD, University of North Carolina at Greensboro, 2019. 
Major: Consumer, Apparel, and Retail Studies
Dissertation Title: Blog to be Real: A Mixed Methods Approach to Defining, Measuring, and Determining Predictors of Blogger Authenticity
MBA, East Carolina University, 2007. 
Major: Business Administration
BS, East Carolina University, 2004. 
Major: Interior Merchandising





          

        
                

          
Current Scheduled Teaching*


          
BAAS 3000.700, Pathways to Civic Engagement, Summer 2024 
BAAS 3000.900, Pathways to Civic Engagement, Summer 2024 


          
*
  Texas Education Code 51.974 (HB 2504) requires each institution of
  higher education to make available to the public, a syllabus for
  undergraduate lecture courses offered for credit by the institution.
  

        

      

    

  


    

    

      


        


          


            
Previous Scheduled Teaching*


            
                    

                    BAAS 4100.501, Managing a 21st Century Career, Spring 2024 Syllabus
                    

                    BAAS 4100.701, Managing a 21st Century Career, Spring 8W2 2024 Syllabus
                    

                    BAAS 3000.700, Pathways to Civic Engagement, Spring 8W2 2024 Syllabus
                    

                    BAAS 4100.701, Managing a 21st Century Career, Fall 8W2 2023 Syllabus SPOT
                    

                    BAAS 3000.501, Pathways to Civic Engagement, Fall 2023 Syllabus SPOT
                    

                    BAAS 3000.700, Pathways to Civic Engagement, Fall 8W2 2023 Syllabus SPOT
                    

                    BAAS 3000.700, Pathways to Civic Engagement, Summer 8W1 2023 Syllabus SPOT
                    

                    BAAS 3000.701, Pathways to Civic Engagement, Summer 8W1 2023 Syllabus SPOT
                    

                    BAAS 4100.700, Managing a 21st Century Career, Spring 8W2 2023 Syllabus SPOT
                    

                    BAAS 3000.001, Pathways to Civic Engagement, Spring 2023 Syllabus SPOT
                    

                    BAAS 3000.700, Pathways to Civic Engagement, Spring 8W2 2023 Syllabus SPOT
                    

                    BAAS 4100.700, Managing a 21st Century Career, Fall 8W2 2022 Syllabus SPOT
                    

                    BAAS 3000.001, Pathways to Civic Engagement, Fall 2022 Syllabus SPOT
                    

                    BAAS 3000.700, Pathways to Civic Engagement, Fall 8W2 2022 Syllabus SPOT
                    

                    BAAS 4100.900, Managing a 21st Century Career, Summer 8W1 2022 Syllabus SPOT
                    

                    BAAS 3000.900, Pathways to Civic Engagement, Summer 8W1 2022 Syllabus SPOT
                    

                    BAAS 4100.700, Managing a 21st Century Career, Spring 8W2 2022 Syllabus SPOT
                    

                    BAAS 3000.001, Pathways to Civic Engagement, Spring 2022 Syllabus SPOT

          


          
*
  Texas Education Code 51.974 (HB 2504) requires each institution of
  higher education to make available to the public, a syllabus for
  undergraduate lecture courses offered for credit by the institution.
  

        

      

    

  

  
  	

	

	  

		

		   
Published Publications



  

  
Published Intellectual Contributions


  
Journal Article
Williams, M., Ketron, S., Kwaramba, C.  (2022). The "company politics" of social stances: How conservative vs. liberal consumers respond to corporate political stance-taking. Journal of Business Research. 146, 354-362. Elsevier. 



	
		
		
	  

	

	

  
    
	

	

	  

		

		   	
		
		
	  

	

	

	
	

  
  
  

  	

		

		,  
			
				

					
					Overall
Summative Rating		
					Challenge and
Engagement Index		
					Response Rate
					
				

			
			
				

					
					
out of 5		
					
out of 7		
					%
 of 
students responded		
					
					
				

			
		


		
    
			
  • Overall Summative Rating (median):
    
			This rating represents the combined responses of students to the four global summative items and is presented to provide an overall index of the class’s quality. Overall summative statements include the following (response options include a Likert scale ranging from 5 = Excellent, 3 = Good, and 1= Very poor):
				
      
					
    • The course as a whole was
      • 
					
    • The course content was
      • 
					
    • The instructor’s contribution to the course was
      • 
					
    • The instructor’s effectiveness in teaching the subject matter was
      • 
				
    
			
    • 
			
  • Challenge and Engagement Index:
    
			This rating combines student responses to several SPOT items relating to how academically challenging students found the course to be and how engaged they were. Challenge and Engagement Index items include the following (response options include a Likert scale ranging from 7 = Much higher, 4 = Average, and 1 = Much lower):
				
      
					
    • Do you expect your grade in this course to be
      • 
					
    • The intellectual challenge presented was
      • 
					
    • The amount of effort you put into this course was
      • 
					
    • The amount of effort to succeed in this course was
      • 
					
    • Your involvement in course (doing assignments, attending classes, etc.) was
      • 
				
    
			
    • 
		

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