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Vinu Simon

Title: Adjunct Faculty

Department: Marketing

College: College of Business

Curriculum Vitae

Curriculum Vitae Link

Education

  • DBA, University of Manchester, 2018
    Major: Marketing
    Specialization: Consumer Behavior
    Dissertation: A New Passage to India: Tapping into the Indian American Market and Beyond
  • MBA, Cornell University, 2009
    Major: Business Administration
    Specialization: General Management & Marketing
  • MS, Southern Methodist University, 2002
    Major: Systems Engineering

Current Scheduled Teaching

No current or future courses scheduled.

Texas Education Code 51.974 (HB 2504) requires each institution of higher education to make available to the public, a syllabus for undergraduate lecture courses offered for credit by the institution.

Previous Scheduled Teaching

MKTG 3660.007Advertising ManagementSummer 5W1 2024 Syllabus SPOT
MKTG 3660.002Advertising ManagementSpring 2024 Syllabus SPOT
MKTG 4120.003Consumer BehaviorSpring 2024 Syllabus SPOT
MKTG 4120.501Consumer BehaviorSpring 2024 Syllabus SPOT
MKTG 3650.003Foundations of Marketing PracticeSpring 2024 Syllabus SPOT
MKTG 4120.001Consumer BehaviorFall 2023 Syllabus SPOT
MKTG 4120.003Consumer BehaviorFall 2023 Syllabus SPOT
MKTG 4120.501Consumer BehaviorFall 2023 Syllabus SPOT
MKTG 3720.501Digital Marketing FundamentalsFall 2023 Syllabus SPOT
MKTG 4890.001Applied Marketing ProblemsSummer 5W2 2023 Syllabus SPOT
MKTG 4520.007Marketing Channels and Strategic PartnershipsSummer 5W2 2023 Syllabus SPOT
MKTG 4120.007Consumer BehaviorSpring 2023 Syllabus SPOT
MKTG 3650.005Foundations of Marketing PracticeSpring 2023 Syllabus SPOT
MKTG 3651.501Foundations of Marketing Practice for Non Business MajorsSpring 2023 Syllabus SPOT
MKTG 4280.001Global Marketing Issues and PracticeSpring 2023 Syllabus SPOT
MKTG 3881.001Personal Professional DevelopmentFall 2022 Syllabus SPOT
MKTG 4330.501Strategic Brand ManagementFall 2022 Syllabus SPOT
MKTG 4520.007Marketing Channels and Strategic PartnershipsSummer 5W2 2022 Syllabus SPOT
MKTG 3710.001Marketing Research and AnalyticsSummer 5W2 2022 Syllabus SPOT
Texas Education Code 51.974 (HB 2504) requires each institution of higher education to make available to the public, a syllabus for undergraduate lecture courses offered for credit by the institution.
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Overall
Summative Rating		 Challenge and
Engagement Index		 Response Rate

out of 5
out of 7		 %
of
students responded
  • Overall Summative Rating (median):
    This rating represents the combined responses of students to the four global summative items and is presented to provide an overall index of the class’s quality. Overall summative statements include the following (response options include a Likert scale ranging from 5 = Excellent, 3 = Good, and 1= Very poor):
    • The course as a whole was
    • The course content was
    • The instructor’s contribution to the course was
    • The instructor’s effectiveness in teaching the subject matter was
  • Challenge and Engagement Index:
    This rating combines student responses to several SPOT items relating to how academically challenging students found the course to be and how engaged they were. Challenge and Engagement Index items include the following (response options include a Likert scale ranging from 7 = Much higher, 4 = Average, and 1 = Much lower):
    • Do you expect your grade in this course to be
    • The intellectual challenge presented was
    • The amount of effort you put into this course was
    • The amount of effort to succeed in this course was
    • Your involvement in course (doing assignments, attending classes, etc.) was
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